Credit Card Usage

Work closely with key business partners to explore marketing collaboration opportunities and work on thematic/tactical campaigns within the category to increase card spend.
Identify marketing communication needs and to provide clear direction on communication to relevant department / agencies in producing relevant advertising materials in which will communicate the objectives of the campaign.
Manage A&P expenses and ensure programs and processes are executed effectively and efficiently
Managing the Usage and Partnership team including developing partnership activities, create and maintain partnership materials including business slides, partner spend analysis and performance metrics, also update for relevant stakeholders.
Post campaign analysis and monitoring to measure the effectiveness of the marketing campaigns.
Ensure marketing programs comply with compliance and branding guidelines as well as to obtain approval from all relevant parties for each marketing campaigns.
Evaluate Profit & Loss impact on each campaign to deliver the Maximum Return on Investment.

Credit Card Portfolio

Work closely with key business partners to explore marketing collaboration opportunities and work on thematic/tactical campaigns within the category to increase card spend.
Identify marketing communication needs and to provide clear direction on communication to relevant department / agencies in producing relevant advertising materials in which will communicate the objectives of the campaign.
Manage A&P expenses and ensure programs and processes are executed effectively and efficiently
Managing the Usage and Partnership team including developing partnership activities, create and maintain partnership materials including business slides, partner spend analysis and performance metrics, also update for relevant stakeholders.
Post campaign analysis and monitoring to measure the effectiveness of the marketing campaigns.
Ensure marketing programs comply with compliance and branding guidelines as well as to obtain approval from all relevant parties for each marketing campaigns.
Evaluate Profit & Loss impact on each campaign to deliver the Maximum Return on Investment.

Aeon Credit Service (M) Berhad