Responsibilities:
1. design briefs and determine requirements
2. Schedule projects and define budget constraints
3. Conceptualize visuals based on requirements
4. Prepare rough drafts and present ideas
5. Develop illustrations, logos and other designs using software or by hand
6. Use the appropriate colors and layouts for each graphic
7. Work with copywriters and creative director to produce final design
8. Test graphics across various media
9. Amend designs after feedback
10. Ensure final graphics and layouts are visually appealing and on-brand
Requirements and skills:
1. Proven graphic designing experience
2. A strong portfolio of illustrations or other graphics
3. Familiarity with design software and technologies (such as InDesign, Illustrator,
Dreamweaver, Photoshop)
4. A keen eye for aesthetics and details
5. Excellent communication skills
6. Ability to work methodically and meet deadlines
6. Degree/Diploma in Design, Fine Arts or related field is a plus
Job description
Responsibilities:
1. design briefs and determine requirements
2. Schedule projects and define budget constraints
3. Conceptualize visuals based on requirements
4. Prepare rough drafts and present ideas
5. Develop illustrations, logos and other designs using software or by hand
6. Use the appropriate colors and layouts for each graphic
7. Work with copywriters and creative director to produce final design
8. Test graphics across various media
9. Amend designs after feedback
10. Ensure final graphics and layouts are visually appealing and on-brand
Requirements and skills:
1. Proven graphic designing experience
2. A strong portfolio of illustrations or other graphics
3. Familiarity with design software and technologies (such as InDesign, Illustrator,
Dreamweaver, Photoshop)
4. A keen eye for aesthetics and details
5. Excellent communication skills
6. Ability to work methodically and meet deadlines
6. Degree/Diploma in Design, Fine Arts or related field is a plus
A Marketing and Product Designer typically combines the roles of a marketer and a product designer, focusing on both the promotion of products and the design of those products. Job functions include:
1. Strategic Planning and Execution:
• Works with management to create and execute the overall business strategy for sales and marketing.
• Develops and implements marketing campaigns, including creating advertisements, conducting market research, and creating sales presentations.
• Develops and implements sales plans, including identifying target clients and creating sales strategies based on their needs.
2. Product Development:
• Product Conceptualization: Generating ideas for new products or product improvements based on market insights and consumer needs.
• Product Design: Creating sketches, prototypes, or digital models of products, considering aesthetics, functionality, and manufacturability.
• Brand Development: Developing brand identities, designs, and brand messaging.
3. Marketing Strategy:
• Collaborating with marketing teams to develop marketing strategies and campaigns that effectively promote products to target audiences.
4. User Experience (UX) Design:
• Ensuring that products offer positive user experiences through intuitive design and usability testing.
5. Communication and Collaboration:
• Effectively communicating product concepts and designs to cross-functional teams, including marketing, engineering, and manufacturing.
• Working closely with cross-functional teams to align product design with marketing goals and ensure successful product launches.
7. Market Analysis and Feedback Incorporation:
• Keeping abreast of industry trends, design innovations, and consumer preferences to inform product design and marketing strategies.
• Gathering feedback from consumers, stakeholders, and market data to iterate on product designs and marketing approaches.
8. New Product Development:
• Identifying opportunities for new products.
• Analyzing how a new product ties in with market needs and consumer preferences.
• Setting design requirements based on briefs from internal teams and external partners.
• Researching materials and techniques.
• Sketching drafts on paper or digitally
• Using 3D modeling software to design products and components.
• Producing prototypes and testing functionality.
• Improving the design of existing products.
• Gathering feedback from product users.
Marketing and Product Designers play a crucial role in bridging the gap between product design and marketing, ensuring that products are not only visually appealing but also effectively marketed to the target audience.
A Marketing and Product Designer typically combines the roles of a marketer and a product designer, focusing on both the promotion of products and the design of those products. Job functions include:
- Collaborate, brainstorm, and strategize with multiple teams or clients on a wide range of materials that may include web pages, presentations, programming collateral, signage, internal communications, newsletters, and marketing materials
...
Collaborate, brainstorm, and strategize with multiple teams or clients on a wide range of materials that may include web pages, presentations, programming collateral, signage, internal communications, newsletters, and marketing materials
Translate strategic direction into high-quality design within an established brand identity
...
Collaborate, brainstorm, and strategize with multiple teams or clients on a wide range of materials that may include web pages, presentations, programming collateral, signage, internal communications, newsletters, and marketing materials
Translate strategic direction into high-quality design within an established brand identity
...