1. Social Media Strategy & Management:
- Develop and execute a content calendar for Facebook, LinkedIn, TikTok, and Instagram.
- Ensure consistency in brand messaging and tone across all platforms.
- Research and implement trending topics, hashtags, and best practices for each platform.
- Monitor and engage with comments, messages, and audience interactions.
2. Content Creation & Posting:
- Create engaging and visually appealing posts, reels, carousels, and short-form videos.
- Write compelling captions, headlines, and hashtags to drive engagement.
- Ensure timely scheduling and posting of content.
3. Public Speaking & Video Content:
- Confidently speak in front of the camera for video content creation.
- Host and record educational, promotional, and interactive videos.
- Conduct live sessions, webinars, or Q&A sessions when required.
4. Video Production & Editing:
- Handle basic video recording and editing for short-form and long-form content.
- Work with graphic designers or video editors for enhanced content production.
- Use mobile apps or professional software for basic video editing when needed.
5. Performance Analysis & Reporting:
- Track and analyze social media metrics to measure success and engagement.
- Prepare reports with insights and recommendations for content improvement.
- Adjust strategies based on performance data and audience preferences.