- Jalan Puteri 1/6 Puchong Selangor Malaysia 47100

Working Location
Job Description
Requirements
Education & Experience
Diploma or Bachelor’s Degree in Marketing, Business, Mass Communication, or related field
Minimum 3–5 years of experience in marketing, branding, or digital marketing
Minimum 1–2 years of managerial or team leadership experience
Experience in retail, entertainment, gaming, arcade, claw machine, lifestyle, or multi-outlet business is an advantage
Skills & Competencies
Strong understanding of digital marketing and social media trends
Familiar with Meta Ads, TikTok Ads, Google Ads, and analytics tools
Excellent communication and presentation skills
Strong project management and organizational skills
Creative mindset with strong execution ability
Able to work in a fast-paced environment and manage multiple projects
Strong analytical and problem-solving skills
Responsibilities
Marketing Strategy & Planning
Develop and execute overall marketing strategies aligned with company goals
Plan monthly, quarterly, and annual marketing calendars
Manage branding consistency across all channels and outlets
Analyze market trends, competitors, and customer behavior
Digital Marketing
Manage social media platforms including Facebook, Instagram, TikTok, XiaoHongShu, and other relevant channels
Plan and oversee content creation, short videos, campaigns, and advertisements
Monitor digital campaign performance and optimize ROI
Coordinate with designers, content creators, and external agencies when required
Campaign & Promotion Management
Create and execute promotional campaigns, seasonal events, and collaborations
Drive customer engagement and increase store traffic
Coordinate marketing activities across multiple branches/outlets
Manage loyalty programs, giveaways, and customer acquisition initiatives
Brand & Public Relations
Strengthen brand positioning and public image
Build relationships with influencers, media partners, malls, and strategic partners
Handle marketing communications and promotional materials
Budget & Performance Management
Manage marketing budget and campaign spending effectively
Track KPIs and prepare marketing performance reports
Provide insights and recommendations based on campaign analytics
Team Leadership
Lead and supervise the marketing team
Delegate tasks and ensure timely execution of campaigns
Support hiring, trainin
Benefits
Skills
IOI PUCHONG JAYA
0.5 km
PUSAT BANDAR PUCHONG
1.2 km
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