Develop and execute comprehensive digital marketing strategies across various channels including social media, search engines (SEO/SEM), email marketing, and content marketing to drive brand awareness and lead generation.
Campaign & Brand Ownership:Lead end-to-end multi-channel campaigns for seasonal menu launches, promotions, and new outlet openings across Meta, Google, andXHS (Little Red Book).
Digital Ads Marketer : Focuses on managing paid advertising campaigns on Google Ads, Facebook, Instagram, and TikTok, including optimisation, budgeting, and performance reporting.
Find suitable KOCs: Source potential KOCs (everyday consumers and micro-creators) on Xiaohongshu and Instagram each month based on each brand’s positioning.