BRAND & MARKETING OFFICER
Department: Business Development
Location: Seremban, Negeri Sembilan
Employment Type: Full-time
Salary: RM1,900 – RM2,300 per month
ABOUT THE ROLE
We are looking for a hands-on Brand & Marketing Officer to join our Business Development team.
This role is not limited to social media management. You will be involved in developing products, building our brand, creating marketing campaigns, managing online platforms and supporting online sales.
Our goal is to develop NKD Garments as a customer-facing apparel brand offering ready-made apparel as well as customisation services such as embroidery, printing and custom labels.
KEY RESPONSIBILITIES
- Develop and execute marketing strategies for NKD Garments
- Manage and grow Instagram, TikTok, Facebook and Threads
- Plan and execute weekly and monthly content plans
- Research market trends, competitors and customer demand
- Identify and propose new products that can be developed and sold
- Work with our Designer and Production team to develop product samples
- Assist with product pricing, positioning, packaging and product launches
- Develop creative ideas for TikTok, Reels, photos and other social media content
- Coordinate with Content Creator and Live Host for content and live selling activities
- Plan and execute online promotional campaigns
- Monitor social media performance, enquiries and sales
- Support TikTok Shop and other online selling platforms
- Identify opportunities to increase sales through embroidery, printing, custom labels and other customisation services
- Work closely with the Business Development Executive on leads and commercial opportunities generated through marketing
- Prepare basic marketing reports and recommend improvements
- Stay updated with current social media trends and online marketing strategies
REQUIREMENTS
- Diploma or Degree in Marketing, Business, Digital Marketing, Mass Communication or related field
- 1–3 years of experience in marketing, digital marketing, social media, e-commerce, retail or related industries
- Strong understanding of TikTok, Instagram and Facebook
- Creative and able to develop new content and product ideas
- Good communication and coordination skills
- Able to use Canva and CapCut or similar tools
- Comfortable working in a fast-paced SME environment
- Willing to be hands-on and involved in product development, content and online sales
- Able to work independently and take initiative
ADDED ADVANTAGE
- Experience managing TikTok Shop or other e-commerce platforms
- Experience with TikTok Live or live selling
- Basic photography and videography skills
- Experience with Meta Ads or TikTok Ads
- Experience in apparel, fashion, F&B, retail or consumer products
- Comfortable appearing in videos or assisting during live sessions
- Experience launching and growing a social media brand
WHAT WE ARE LOOKING FOR
We are looking for someone who is creative, proactive and commercially minded.
You should be able to look at a product and think:
“What can we sell, who can we sell it to, how do we market it, and how do we turn it into sales?”
This is a hands-on role for someone who wants to build a brand and not simply manage social media posts.
WHY JOIN US
- Opportunity to build and grow a new apparel brand
- Hands-on exposure to product development, manufacturing and online sales
- Work closely with our Business Development and Production teams
- Opportunity to develop skills across branding, digital marketing, e-commerce and sales
- Join a growing SME environment with opportunities for career development
HOW TO APPLY
Please submit your resume together with relevant portfolio or examples of your previous marketing, social media or content work.
Pay: RM1,900.00 - RM2,300.00 per month
Benefits:
Work Location: In person