- Singapore
Working Location
Job Description
Responsibilities
We are looking for a Digital Media Content Producer who is a creative storyteller with a passion for connecting with young people through digital content. In this role, you will manage the Brigade’s digital platforms, bringing our stories to life and playing a key role in shaping our online presence. This is a hands-on role for someone who enjoys finding and telling meaningful stories. You will be responsible to take ideas from concept to publication: identifying stories, developing creative concepts, storyboarding, filming, editing and publishing content across our digital platforms.
Responsibilities:
1. Content Strategy & Planning
• Develop and maintain a content calendar across relevant social media platforms.
• Develop content themes, campaigns and creative concepts that support the Brigade’s objectives.
• Identify opportunities to tell stories about our people, programmes, activities, impact and community.
• Research current social media trends, formats and audience behaviours and identify opportunities for the Brigade to participate meaningfully.
• Recommend new approaches and platforms where appropriate.
2. Storytelling & Content Production
• Conduct interviews and gather stories, photographs and video footage.
• Develop storyboards, scripts and creative concepts for video and other digital content.
• Plan and conduct filming and photography at events and activities.
• Produce short-form video content such as Reels, TikTok and YouTube Shorts.
• Edit video, photographs and other digital content for publication.
• Create or coordinate the production of graphics, captions and other supporting content.
• Repurpose existing content into formats suitable for different platforms.
• Source and develop stories from within the Brigade and its community – BB Motifs.
• Create content and publish our quarterly newsletter – BB News.
3. Social Media Management
• Manage the Brigade’s social media channels and publishing schedule.
• Write and edit captions, headlines and other social media copy.
• Ensure content is appropriate, accurate and consistent with the Brigade’s identity and values.
• Monitor audience engagement, comments and messages and coordinate responses where appropriate.
• Monitor social media performance and provide regular insights and recommendations.
• Keep up to date with changes in platform features, algorithms, trends and best practices.
4. Volunteer Content Team
• Recruit, develop and coordinate a team of volunteers who support social media and content production.
• Identify volunteers' strengths and allocate appropriate roles such as photography, videography, editing, graphic design, copywriting, social media management and content research.
• Provide basic training, guidance and creative direction to volunteers.
• Develop simple workflows, templates and guidelines to enable volunteers to contribute effectively.
• Coordinate volunteers for events and content projects.
• Build a sustainable volunteer pipeline so that content production does not depend entirely on one individual.
5. Collaboration & Organisational Engagement
• Work with staff and volunteers across the Brigade to identify stories and content opportunities.
• Attend relevant events and activities to capture content.
• Advise teams on how their activities can be communicated effectively through digital channels.
• Work with management to ensure that content supports the Brigade’s wider communication and outreach objectives.
• Draft speeches for key appointment holders at Brigade-level events.
Requirements:
• Diploma in Mass Communication, Media & Communications, Digital Media, Media Production, Digital Marketing, Marketing Communications, Visual Communication, Film/Video Production or a related discipline.
• Strong interest in social media, digital storytelling and content creation.
• Demonstrated ability to create engaging digital content through school projects, internships, personal projects, freelance work, volunteer activities or other relevant experience.
• Good understanding of major social media platforms and current content formats.
• Experience producing short-form video content for platforms such as Instagram, TikTok or YouTube.
• Experience with video-editing software such as Adobe Premiere Pro, DaVinci Resolve, CapCut or equivalent.
• Familiarity with Adobe Creative Cloud, Canva or similar design tools.
• Basic knowledge of photography, lighting and audio recording.
• Experience managing a social media account, content calendar or digital campaign.
• A portfolio demonstrating previous content creation work.
• Basic understanding of social media analytics and performance measurement.
• Good written and verbal communication skills.
• Creative, curious and willing to experiment with new ideas and formats.
• Able to work independently, manage deadlines and take a project from idea to completion.
• Experience working with or coordinating volunteers, student groups, CCAs or project teams.
• Able to work collaboratively with staff and volunteers.
• Willing to put in extra time to work with volunteers on some evenings and Saturdays.
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