Full Time Social Media - Marketing Executive Jobs, in Mitraland Group Selangor - Maukerja

We are looking for a detail-oriented and proactive Social Media & Marketing Executive to lead digital campaigns, manage brand presence, and support marketing activities from ideation to execution. This role requires a blend of creativity, analytical thinking, and hands-on execution, ensuring that marketing initiatives not only enhance brand awareness but also drive tangible results.

If you're passionate about social media, digital marketing, and event execution—and thrive in a dynamic, fast-paced environment—we’d love to hear from you!

Key Responsibilities:

Social Media & Digital Marketing

• Develop and implement social media strategies aligned with overall marketing objectives.
• Create, curate, and manage engaging content across various platforms.
• Plan and execute organic and paid digital campaigns (e.g. deal campaigns, event promotions).
• Monitor, analyze, and optimize social media performance, providing insights to improve engagement and reach.
• Identify opportunities for growth, including new channels, partnerships, and community-building initiatives.
• Engage with the audience by responding to comments, monitoring brand sentiment, and making real-time adjustments.

Marketing Activities & Event Support

• Coordinate with event organizers, creative agencies, and internal teams to execute marketing events.
• Prepare event-related materials, including invitation letters, promotional visuals, and PR write-ups.
• Support CSR initiatives (e.g., tree planting, food bank drives), ensuring alignment with brand values.
• Assist in developing marketing collaterals, corporate profiles, and press releases.
• Participate in marketing activities, including weekend events and activations, as needed.

Performance Tracking & Process Improvement

• Generate reports, insights, and dashboards to inform marketing strategies.
• Track budgets, prepare payment requests, and manage CRM-related expenses.
• Assist in website updates, EDM campaigns, and WhatsApp blasts.
• Support system enhancements, including chatbot development and marketing automation tools.
• Undertake additional ad hoc tasks and assignments as directed by management.

Requirements:

• Diploma/Bachelor’s degree in Digital Marketing, Communications, or related field preferred.
• 2 years of experience in social media marketing, digital advertising, or content creation.
• Strong analytical, communication, and problem-solving skills.
• Proficiency in social media analytics tools, paid advertising platforms, and marketing automation systems.
• Ability to adapt brand messaging across different social channels and audiences.
• Detail-oriented with excellent organizational skills to manage multiple projects simultaneously.
• Willingness to work occasional weekends for marketing events and brand activations.