- Kuala Lumpur Federal Territory Malaysia
Working Location
Job Description
Responsibilities
Role Summary
Owns and drives TRAPO's B2B channel sales operation, generating direct revenue through a nationwide dealer and agent network across major automotive brands.
Key Responsibilities
• Manage and grow TRAPO's B2B channel by managing business partners nationwide
• Develop and execute go-to-market strategies across automotive brands
• Own the full sales cycle — prospecting, pitching, onboarding, and account management for business partners
• Lead a team of Business Development Executives, setting targets, coaching, and driving performance
• Design and roll out channel programmes (referral schemes, partner GTM rollouts, JV hubs, rewards campaigns)
• Structure commercial terms, pricing, and bulk-order agreements with dealer partners
• Maintain B2B operational infrastructure — SOPs, process flows, pricing verification, and reporting
• Manage strategic partnerships and joint ventures (e.g. co-located dealership hubs)
• Coordinate cross-functionally with IT, Operations, CS, and Finance to support channel growth
Requirements (for replacement)
Important Information
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