About the Company
We are seeking a strategic Digital Marketing & Product Manager.
About the Role
You will define and own the product vision, roadmap, and feature set for our flagship mobile application.
Responsibilities
- Lead end-to-end product lifecycle for mobile app features, from ideation and prototyping through launch and iteration, including marketing to fanbase.
- Define and maintain a comprehensive mobile design system, including UX components, iconography, typography, and motion guidelines.
- Execute all visual design stages, from moodboards and wireframes to high-fidelity mockups and hand-off to development teams.
- Hands-on experience with product management and design tools Figma, Sketch, Adobe XD, Slack, Crowdin, Canva.
- Responsible for the Design Fluency with a comprehensive understanding of mobile UX principles, visual hierarchy, and interaction patterns.
- Analyze qualitative feedback and quantitative metrics (e.g., retention, engagement, A/B tests) to guide feature enhancements and address usability gaps.
- Increase downloads and user database.
- Stay abreast of mobile OS updates, platform guidelines, and design trends to inform technical feasibility and UX best practices.
- Craft interactive animations, transitions, and micro-interactions that enhance usability and brand personality.
- Advocate for mobile-first thinking, balancing aesthetic innovation with performance and responsiveness constraints.
- Grasp the constraints and possibilities of mobile OS frameworks, APIs, hardware integrations and AI usability.
- Plan and conduct interviews, usability tests, and surveys to validate design decisions.
- Must be able to clearly articulate complex design concepts to both technical and non-technical audiences and stakeholders.
- Navigate App Store and Google Play submission, review, and optimization processes.
- Ensure that the design elements and features meet the Global Stores standards of the App stores.
Qualifications
Minimum Requirement : University Degree
Required Skills
Digital Marketing Knowledge
Hands-on experience with product management and design tools Figma, Sketch, Adobe XD, Slack, Crowdin, Canva.
Preferred Skills
Design Fluency with a comprehensive understanding of mobile UX principles, visual hierarchy, and interaction patterns.
Pay range and compensation package
Pay range : S$4500- $5000