Full Time Influencer Marketing (Senior) Jobs, in Glad2Glow Malaysia Federal Territory - Maukerja

Job Responsibility

• Lead and oversee the development and execution of comprehensive marketing strategies aimed at driving brand awareness, consideration, and conversion across multiple channels.
• Coordinate and manage the influencer marketing process, ensuring campaigns align with brand goals and are executed on time and within budget.
• Work closely with the Senior Marketing Specialist, providing guidance, support, and oversight to ensure the successful implementation of campaigns and projects.
• Develop and manage the end-to-end marketing campaign lifecycle, from strategy formulation to performance analysis, ensuring the effectiveness and consistency of all marketing materials.
• Collaborate with cross-functional teams, including product development, business development, creative, and design teams, to ensure all marketing efforts are aligned with overall business goals and branding standards.
• Forecast and track marketing campaign growth and ROI, making data-driven recommendations to optimize performance and meet company objectives.
• Mentor and manage junior team members, fostering professional development and ensuring the smooth operation of day-to-day marketing tasks.
• Plan and execute key brand initiatives, including product launches, influencer collaborations, and high-profile events, ensuring they align with the brand’s strategic vision.
• Monitor market trends, customer behavior, and competitor activity, using insights to adjust strategies and explore new opportunities for growth.
• Ensure brand consistency across all marketing channels, including social media, advertisements, and influencer partnerships.
• Manage the marketing budget, ensuring resources are allocated efficiently and effectively to drive the desired results.
• Prepare regular reports on campaign performance, providing actionable insights and strategic recommendations to senior leadership.
• Take ownership of additional marketing projects as assigned by senior management, contributing to broader business goals.