jobs in PEOPLElogy Berhad

Full Time Senior Digital Marketing Executive Jobs, in PEOPLElogy Berhad Federal Territory - Maukerja

Senior Digital Marketing Executive

PEOPLElogy Berhad

KL City, Federal Territory

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Working Location

  • Jalan Sultan Mizan Zainal Abidin, Kompleks Kerajaan Kuala Lumpur Federal Territory Malaysia

Job Description

Responsibilities

We are looking for a results-driven Senior Digital Marketing Executive to plan, execute, and optimise digital campaigns across the customer journey—from awareness and lead generation to conversion and retention.


Key Responsibilities

  • Manage paid campaigns across Meta, Google, LinkedIn, TikTok, and YouTube.
  • Monitor and optimise ROAS, CPL, CPA, CTR, conversions, and ROI.
  • Develop lead-generation strategies and improve marketing funnels.
  • Plan digital content and create basic assets using Canva, CapCut, and AI tools.
  • Manage email campaigns and automated customer journeys.
  • Support landing pages, website updates, and marketing projects.
  • Collaborate with sales, designers, project owners, and other stakeholders.


Requirements

  • Diploma or degree in Marketing, Business, Communications, or a related field.
  • Minimum 3–5 years of hands-on digital marketing experience.
  • Proven experience in performance marketing and lead generation.
  • Proficiency in digital advertising, GA4, email marketing, marketing automation, Canva, CapCut, and AI tools.
  • Knowledge of SEO, SEM, Google Tag Manager, Figma, and B2B marketing is an advantage.


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