Full Time Performance Marketing Specialist (Senior Level) Jobs, in Beyonary Selangor - Maukerja

Company Overview

Beyonary is a growth-driven digital marketing and technology agency, delivering paid ads, creative, and scalable systems across Asia. We work with brands in education, property, F&B, retail, and tech, managing high-value campaigns and multi-market growth strategies.

Role Overview

We are looking for a Senior Paid Ads Specialist who can take full ownership of campaign performance, not just execution.

You will be responsible for planning, launching, and scaling paid campaigns across Google, Meta, and other platforms, with a strong focus on lead quality, cost efficiency, and ROI.

This role also requires working closely with clients on strategy, and guiding junior team members where needed.

Key Responsibilities

• Plan, execute and manage multiple paid campaigns across Google Ads and Meta Ads

• Manage and optimise budgets to achieve target CPL, CPA, and ROAS

• Conduct A B testing across creatives, audiences, and landing pages

• Analyse campaign performance and identify optimisation opportunities

• Work closely with creative, content and web team to improve ad performance

• Monitor lead quality, not just volume

• Prepare weekly and monthly performance reports with clear insights

• Present performance insights and strategy recommendations to clients

• Work with clients to align campaign direction with business goals

• Continuously test new strategies, targeting, and funnel improvements

• Support and guide junior team members on campaign execution and best practices

Requirements (Important)

• Minimum 2 years hands-on experience managing paid ads campaigns

• Must have managed real ad budgets (not just small test accounts)

• Strong understanding of Google Ads and Meta Ads (Search, Display, Lead Gen, Conversion)

• Proven ability to optimise campaigns and improve CPL or ROAS

• Comfortable working with data, reporting, and performance metrics

• Experience with GA4, tracking, and basic funnel analysis

• Able to communicate clearly with clients and explain strategy confidently

• Able to work independently and take ownership of results

Bonus (Nice to Have)

• Agency experience

• Multi-country campaign exposure

• Experience with TikTok Ads or YouTube Ads

• Experience improving landing page conversion rates

• Experience mentoring or guiding junior team members

What We Look For

• Someone who treats campaigns like their own business

• Someone who cares about results, not just running ads

• Someone who can think, test, and improve continuously

• Someone comfortable speaking to clients, not just working behind the scenes