Full Time Marketing And Content Lead Jobs, Salary up to MYR 3,000 in Pak An Enterprise Perak - Maukerja

MARKETING & CONTENT LEAD

Company: Ayam Gepuk Pak' An

Location: Ipoh, Perak

Salary: RM2,500 - RM3,000 per month + Performance Incentives

Employment Type: Full-Time

ABOUT US

Ayam Gepuk Pak' An is a fast-growing restaurant brand with multiple outlets in Ipoh and expansion plans for additional outlets in the near future.

We are looking for a proactive, creative and results-driven Marketing & Content Lead to take ownership of our brand marketing, content creation and promotional campaigns across all outlets.

This role is suitable for someone who enjoys creating content, planning campaigns and helping businesses grow through effective marketing.

JOB RESPONSIBILITIES

Marketing Strategy & Campaigns

• Plan and propose monthly marketing campaigns
• Develop promotions to increase outlet sales and customer traffic
• Identify opportunities to improve sales during slow periods
• Support new outlet launches and expansion activities
• Monitor campaign performance and recommend improvements
• Work closely with management to achieve outlet sales targets

Content Creation

• Create daily content for TikTok, Threads, Instagram and other relevant platforms
• Shoot videos and photos at restaurant outlets
• Edit videos using CapCut or similar software
• Produce engaging food and lifestyle content
• Follow trends while creating content relevant to the brand
• Plan and manage content calendars

Social Media Management

• Manage TikTok, Threads and Instagram accounts
• Monitor comments, messages and customer feedback
• Respond professionally to enquiries and complaints
• Build and maintain positive online engagement

Advertising & Digital Marketing

• Manage TikTok advertising campaigns
• Assist with Meta advertising campaigns when required
• Monitor content performance and engagement metrics
• Prepare weekly and monthly marketing reports

Design & Marketing Materials

• Create basic promotional designs using Canva
• Design posters, coupons, vouchers and promotional materials
• Prepare artwork for marketing campaigns and outlet activities

Marketplace Management

• Assist with GrabFood and ShopeeFood campaigns
• Coordinate promotional activities across delivery platforms

REQUIREMENTS

• Diploma or Degree in Marketing, Multimedia, Mass Communication or related field
• Fresh graduates with strong portfolios are encouraged to apply
• Experience in content creation or social media marketing is an advantage
• Strong understanding of TikTok trends and content creation
• Skilled in CapCut and Canva
• Able to shoot and edit content using a smartphone
• Able to work independently with minimal supervision
• Creative, proactive and organised
• Possess own transportation (compulsory)

WHAT WE ARE LOOKING FOR

• Someone who can propose ideas, not just wait for instructions
• Someone who understands how marketing affects sales
• Someone who enjoys creating content and growing brands
• Someone who is willing to visit outlets regularly
• Someone who can take ownership of projects from planning to execution

APPLICATION REQUIREMENTS

Please submit:

• Updated Resume
• TikTok accounts managed (if any)
• Social media pages managed (if any)
• Minimum 3 videos personally shot and edited by you
• Portfolio of posters, Canva designs or marketing materials

BENEFITS

• Performance Incentive Scheme
• Career Growth Opportunities
• Staff Meals
• EPF, SOCSO & EIS
• Opportunity to grow with an expanding restaurant brand

Job Type: Full-time

Pay: RM2,500.00 - RM3,000.00 per month

Benefits:

• Flexible schedule
• Meal provided
• Opportunities for promotion
• Professional development

Work Location: In person