- Geylang Southeast (Singapore) Singapore
Full Time Social Media Writer Jobs, Salary up to SGD 4,000 in Hashtag Interactive Southeast (Singapore) - Maukerja
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Job Description
Responsibilities
JOB MISSION
The Social Media Writer is someone who lives and breathes digital culture. You know what’s trending, what’s fading, and what brands should talk about next. You’ll write sharp, scroll-stopping copy for a variety of platforms, from IG and TikTok to LinkedIn and Facebook, while keeping everything aligned with brand strategy.
While social is your home turf, you’ll also work on scripts, short-form narratives, carousels, and the occasional long-format piece when needed. You’ll collaborate closely with the Content, Design, and Accounts teams to bring ideas to life in a way that feels fresh, relevant, and unmistakably on-brand.
Your writing should spark engagement, build communities, and drive results.
EXPECTED OUTCOMES
First 90 Days
We want you to settle in quickly and make an impact early. In your first three months, here’s what success looks like:
Master Our Workflow
Get familiar with the Content team’s processes, approvals, and handoffs.
Learn how we work with Design and Animation to develop high-performing social assets.
Understand how strategy, insights, and creative thinking come together in our social work.
Know the Brands You Support
Immerse yourself in the tone, personality, and audience nuances of each assigned account.
Work with the Accounts team to understand client goals, content pillars, and KPIs for social.
Start Contributing Fast
Begin delivering polished, on-brand social copy.
Join brainstorms and ideation sessions, actively pitching content angles, hooks, and formats.
Translate briefs into clear social-first concepts and executions.
Help Build Playbooks
Create reference materials (voice guidelines, hook libraries, trend trackers) for your accounts.
Identify content opportunities (formats, themes, moments) to enhance social performance.
DAY-TO-DAY EXPECTATIONS
Write and develop copy across social platforms: IG, TikTok, Facebook, LinkedIn, YouTube Shorts, and more.
Craft hooks, scroll-stoppers, captions, carousel narratives, social scripts, and short-form content.
Contribute ideas for trending formats, soundbites, and executions.
Support long-format content when needed (articles, thought leadership pieces, blog posts).
Work closely with Design, Animation, and Accounts to ensure every piece is cohesive and aligned.
Respond to feedback quickly and revise content with clarity and intention.
Stay plugged into digital culture: platform changes, emerging creators, trends, and audience behaviours.
Help maintain a consistent brand voice across all social touchpoints.
CORE COMPETENCIES
Organisational Traits
Adaptability
Clear Communication
Analytical Thinking
Organisation Skills
Resourcefulness
Strategic Problem-Solving
Role-Specific Skills
Social Media Writing & Concepting
Trend Awareness & Social Listening
Scriptwriting for Reels/TikTok
Content Concept Development
Understanding Platform Algorithms & Best Practices
Initiative and Self-Motivation
Logical and Critical Thinking
Creativity
WHY HASHTAG INTERACTIVE?
Hashtag Interactive is a digital-first marketing consultancy with offices in Singapore and Manila. We work with clients across diverse industries, helping them grow through thoughtful strategy, standout content, and modern digital solutions.
Our culture is collaborative, quick-thinking, and grounded in real curiosity about what drives audiences today. We're builders, tinkerers, and creators and we’re looking for someone who shares that energy.
Our core values guide how we work:
INNOVATION:
Growth is our default.
SERVICE-FIRST:
Our clients, our partners.
OWNERSHIP:
We are a do-acracy.
TEAMWORK:
In collaboration, we make magic.
WORK-LIFE BALANCE:
Happiness is a seamless blend of work and life.
DIVERSITY:
Our quirks make us Hashtag Interactive.
If you’re passionate about social storytelling and creating content people actually want to engage with, you’ll fit right in. Let’s build something audiences will talk about.
Hashtag Interactive is a marketing consultancy optimised for a digital-centric world. With offices in both Singapore and Manila, we offer an integrated suite of digital solutions for real-world marketing situations — from digital transformation and growth strategy, to social media and interactive executions. We work collaboratively with our clients, whose industries span across a wide range of categories: Automotive, Finance, Beauty, Consumer packaged goods, Government agencies, Wearable technology, Event management, Tourism and more. We’re a group of people who came together because we like coming up with awesome ideas and want to build, make and create great things. Hashtag Interactive is our happy place and we welcome collaborators who are as passionate about all things digital as we are. We also think pets are the best kind of stress busters and, sometimes, even creative inspiration.
The Social Media Writer is someone who lives and breathes digital culture. You know what’s trending, what’s fading, and what brands should talk about next. You’ll write sharp, scroll-stopping copy for a variety of platforms, from IG and TikTok to LinkedIn and Facebook, while keeping everything aligned with brand strategy.
While social is your home turf, you’ll also work on scripts, short-form narratives, carousels, and the occasional long-format piece when needed. You’ll collaborate closely with the Content, Design, and Accounts teams to bring ideas to life in a way that feels fresh, relevant, and unmistakably on-brand.
Your writing should spark engagement, build communities, and drive results.
EXPECTED OUTCOMES
First 90 Days
We want you to settle in quickly and make an impact early. In your first three months, here’s what success looks like:
Master Our Workflow
Get familiar with the Content team’s processes, approvals, and handoffs.
Learn how we work with Design and Animation to develop high-performing social assets.
Understand how strategy, insights, and creative thinking come together in our social work.
Know the Brands You Support
Immerse yourself in the tone, personality, and audience nuances of each assigned account.
Work with the Accounts team to understand client goals, content pillars, and KPIs for social.
Start Contributing Fast
Begin delivering polished, on-brand social copy.
Join brainstorms and ideation sessions, actively pitching content angles, hooks, and formats.
Translate briefs into clear social-first concepts and executions.
Help Build Playbooks
Create reference materials (voice guidelines, hook libraries, trend trackers) for your accounts.
Identify content opportunities (formats, themes, moments) to enhance social performance.
DAY-TO-DAY EXPECTATIONS
Write and develop copy across social platforms: IG, TikTok, Facebook, LinkedIn, YouTube Shorts, and more.
Craft hooks, scroll-stoppers, captions, carousel narratives, social scripts, and short-form content.
Contribute ideas for trending formats, soundbites, and executions.
Support long-format content when needed (articles, thought leadership pieces, blog posts).
Work closely with Design, Animation, and Accounts to ensure every piece is cohesive and aligned.
Respond to feedback quickly and revise content with clarity and intention.
Stay plugged into digital culture: platform changes, emerging creators, trends, and audience behaviours.
Help maintain a consistent brand voice across all social touchpoints.
CORE COMPETENCIES
Organisational Traits
Adaptability
Clear Communication
Analytical Thinking
Organisation Skills
Resourcefulness
Strategic Problem-Solving
Role-Specific Skills
Social Media Writing & Concepting
Trend Awareness & Social Listening
Scriptwriting for Reels/TikTok
Content Concept Development
Understanding Platform Algorithms & Best Practices
Initiative and Self-Motivation
Logical and Critical Thinking
Creativity
WHY HASHTAG INTERACTIVE?
Hashtag Interactive is a digital-first marketing consultancy with offices in Singapore and Manila. We work with clients across diverse industries, helping them grow through thoughtful strategy, standout content, and modern digital solutions.
Our culture is collaborative, quick-thinking, and grounded in real curiosity about what drives audiences today. We're builders, tinkerers, and creators and we’re looking for someone who shares that energy.
Our core values guide how we work:
INNOVATION:
Growth is our default.
SERVICE-FIRST:
Our clients, our partners.
OWNERSHIP:
We are a do-acracy.
TEAMWORK:
In collaboration, we make magic.
WORK-LIFE BALANCE:
Happiness is a seamless blend of work and life.
DIVERSITY:
Our quirks make us Hashtag Interactive.
If you’re passionate about social storytelling and creating content people actually want to engage with, you’ll fit right in. Let’s build something audiences will talk about.
Hashtag Interactive is a marketing consultancy optimised for a digital-centric world. With offices in both Singapore and Manila, we offer an integrated suite of digital solutions for real-world marketing situations — from digital transformation and growth strategy, to social media and interactive executions. We work collaboratively with our clients, whose industries span across a wide range of categories: Automotive, Finance, Beauty, Consumer packaged goods, Government agencies, Wearable technology, Event management, Tourism and more. We’re a group of people who came together because we like coming up with awesome ideas and want to build, make and create great things. Hashtag Interactive is our happy place and we welcome collaborators who are as passionate about all things digital as we are. We also think pets are the best kind of stress busters and, sometimes, even creative inspiration.
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