Eigen Energy is a systems integrator for solar energy and electric vehicle charging infrastructure, with technical competencies in engineering and construction, energy management, software engineering and cross platform integration.
We are looking for a Marketing Manager to craft meaningful content and create marketing campaigns that drive traffic and boost user engagement.
Job Scope:
Increase brand awareness, brand recognition and recall, and develop strategies to improve lead generation, customer retention and loyalty
Coordinating marketing strategies with the business development units, finance, and operations team
Developing and managing the marketing department's budget
Overseeing branding, advertising, and promotional campaigns while managing lead generation via various organic and paid acquisition channels
Develop brand guidelines, defining and maintaining the brand's visual identity, including logos, colours, typography, and overall brand aesthetics.
Produce valuable and engaging content across all marketing channels through analysing consumer behaviour
Measure and report on the performance of marketing campaigns, gain insight and assess against goals
Requirements:
Diploma in Marketing or relevant field.
Knowledge of website analytics tools
Setting up and optimising Google Adwords campaigns
A sense of aesthetics and a passion for copy and corporate communications
Experience in identifying target audience, and developing collaterals that engage
Apt in social media engagement and marketing
While skills and experience are important, we place equal importance on a candidate’s resourcefulness, adaptiveness and the ability to prioritise and find solutions appropriate for a situation.
A startup in sustainable energy, Eigen Energy is a turnkey systems integrator with technical competencies in Electric Vehicle charging, Solar PV Technology, Energy Storage and Demand Response Management.
With comprehensive hardware and software services to support the development of the renewable energy landscape, the firm’s full suite inhouse team focuses on design and engineering solutions that ensures system integration for every business need.
Eigen Energy seeks to execute solutions to optimise asset performance for cities to be empowered with clean energy.
Being a part of Eigen means being continuously inspired by our vision of sustainability and challenged by the ambitious paths set to push boundaries of renewable energy. The start-up is dedicated to supporting all our employees and value what makes each individual different, encouraging talents to act on their ideas, enrich their knowledge, grow their network and share their passions.
The team is committed to operating with respect and transparency with a common goal to solve meaningful challenges.