Full Time Performer Marketer Jobs, Salary up to MYR 3,500 in Calaqisya Selangor - Maukerja

Performer Marketer

Cala Holding HQ, Eco Santuari, Selangor

Vacancy: 1 Fulltimer

The Performer Marketer is responsible for planning, executing, optimizing, and reporting digital marketing campaigns across multiple advertising platforms to achieve the company's sales, GMV, ROAS, and customer acquisition targets. The role ensures campaigns are launched accurately, monitored continuously, and optimized using performance data while collaborating closely with Creative, Brand, E-Commerce, and CRM teams.

We'd love to hear from you:

• Bachelor's Degree in Marketing, Business Administration, Digital Marketing, Communications, or related field.
• Minimum 2–4 years of experience in Digital Marketing or Performance Marketing.
• Experience managing Meta Ads, Google Ads, TikTok Ads, and other paidadvertising platforms.
• Experience in e-commerce or retail industry is an advantage.
• Proficient in Meta Ads, Google Ads, TikTok Ads, Pinterest Ads, Google Analytics(GA4), and Klaviyo. Skilled in campaign tracking, performance analysis, reporting, and Microsoft Excel or Google Sheets. Experience with Shopify and UTM tracking is an advantage.
• Good understanding of performance marketing, digital advertising, campaign optimization, CRM, e-commerce, and key marketing metrics such as ROAS, CTR, CPC, CPA, Conversion Rate, and GMV.
• Strong analytical, problem-solving, and organizational skills with excellent attention to detail. Able to work collaboratively, communicate effectively, manage multiple priorities, and adapt to a fast-paced environment.

Your Day-to-Day:

• Plan, build, launch, and manage advertising campaigns across Meta Ads, TikTok Ads, Google Ads, and Pinterest Ads.
• Ensure campaigns follow approved objectives, budgets, naming conventions, targeting strategies, and campaign structures.
• Verify campaign readiness, including creative assets, landing pages, tracking, and stock availability before launch.
• Monitor campaign performance daily.
• Optimize campaigns by adjusting audience targeting, creatives, budgets, biddingstrategies, and placements.
• Identify opportunities to improve ROAS, CTR, CPC, CPA, Conversion Rate, andGMV.
• Scale high-performing campaigns while maintaining profitability.
• Collaborate with Creative and Brand teams to develop effective advertisingcreatives.
• Recommend new creative concepts based on campaign performance.
• Conduct A/B testing on creatives, headlines, thumbnails, CTAs, and audiencesegments.
• Prepare daily, weekly, and monthly campaign reports.
• Analyse campaign performance and identify key insights.
• Present recommendations for future optimizations.
• Maintain marketing dashboards and campaign records.
• Support CRM campaigns using Klaviyo.
• Monitor campaign performance and customer engagement metrics.
• Assist in maintaining automated customer journeys (Flows) and email campaign execution.
• Ensure email campaigns are tested and approved before deployment.
• Verify tracking implementation, URLs, UTM parameters, creatives, product links, and landing pages before campaign launch.
• Ensure all campaigns comply with internal SOPs and platform best practices.
• Work closely with Brand, Creative, E-Commerce, and CRM teams to ensure campaign success.
• Coordinate campaign timelines and promotional activities.
• Communicate campaign performance and recommendations to management.
• Stay updated with changes in advertising platforms and digital marketing trends.
• Recommend improvements to campaign strategies, SOPs, and internal processes.

What is expected of you:

• Office-based with occasional travel for campaign-related activities.
• May require flexibility during major campaign launches, promotional periods, andfestive seasons.

Pay: From RM3,500.00 per month

Benefits:

• Meal provided
• Professional development

Work Location: In person