Full Time MARKETING DIRECTOR Jobs, Salary up to SGD 5,800 in TALENT CONNECT HR CONSULTANCY PTE. LTD. West Region (Singapore) - Maukerja

Marketing Manager Job Description

Responsibilities

Evaluate and optimize strategies to attract potential employers among company clients to increase engagement and business opportunities

Analyze market trends and prepare accurate forecasts to inform strategic decisions

Generate new business leads to expand the company’s client base and revenue streams

Develop and implement marketing strategies and tactics to increase brand awareness and drive qualified traffic

Deploy marketing campaigns from ideation through execution, ensuring alignment with business goals

Experiment with diverse organic and paid acquisition channels including content creation, pay-per-click campaigns, event management, publicity, social media, lead generation, copywriting, and performance analysis

Produce valuable and engaging content for the company website and blog to attract and convert target audiences

Build and maintain strategic relationships with key industry players, agencies, and vendors to enhance marketing reach

Prepare, monitor, and allocate the marketing budget on a quarterly and annual basis to maximize ROI

Oversee and approve marketing materials such as website banners, brochures, and case studies to ensure brand consistency

Measure and report on marketing campaign performance, analyze insights, and adjust strategies to meet goals

Analyze consumer behavior data to optimize email and advertising campaigns for improved effectiveness

Preferred competencies and qualifications

Bachelor’s degree in marketing, business, or a relevant field

Sound understanding of marketing fundamentals and tactics

Creative thinking and problem-solving skills applied to marketing challenges

Leadership and project management skills to guide teams and projects effectively

Knowledge of digital marketing and social media marketing strategies

Excellent verbal and non-verbal communication skills for clear messaging

Proficiency with marketing tools and software to execute campaigns efficiently

Skills in marketing research and statistical analysis to support data-driven decisions

Ability to work effectively under pressure and meet deadlines

Availability to work within opening hours, including evenings, holidays, and weekends