Full Time Senior Strategic Partnership Specialist (Influencer) Jobs, in Innity Selangor - Maukerja

Job Overview:

Innity is a digital marketing and media solutions company with a strong foothold in the APAC market. Innity’s solutions provide a combination of creative advertising, content and influencer marketing, as well as community and commerce technologies for brands, agencies, advertisers and publishers.

Take the next step in influencer marketing by proactively planning creator sourcing strategies, building strong KOL and KOC relationships, and improving campaign execution. You’ll also enhance dashboard and workflow performance while supporting junior team members to deliver campaigns effectively.

Key Responsibilities:

• Proactively plan creator sourcing strategies based on campaign needs, timelines and target audiences.
• Recommend suitable sourcing approaches, creator categories and platforms to strengthen campaign proposals.
• Identify and expand relevant KOL and KOC pools while proactively nurturing creator relationships to support upcoming campaigns, secure stronger collaboration terms and develop long-term partnership opportunities.
• Support campaign planning by reviewing creator shortlists, costings, timelines and execution requirements.
• Take ownership of more complex campaigns and proactively address sourcing, content or delivery challenges.
• Use the campaign dashboard to monitor progress, creator performance and data accuracy.
• Identify opportunities to improve dashboard functions, adoption and overall workflow efficiency.
• Recommend practical enhancements to sourcing, execution processes and campaign SOPs based on actual campaign experience.
• Support junior team members with sourcing direction, campaign coordination and problem-solving when needed.
• Turn campaign learnings and creator insights into stronger recommendations for future campaigns and influencer solutions.

Requirements:

• Degree in Marketing, Mass Communication, Business Administration or a related field.
• Minimum 3 years of relevant experience in influencer marketing, talent management, creator partnerships or digital campaign management.
• Experience working with KOL agencies, talent agencies, MCNs, entertainment companies or creator-sourcing platforms is an added advantage.
• Proven ability to develop effective creator outreach and sourcing strategies.
• Strong knowledge of influencer marketing, social media platforms, creator trends and content formats.
• Hands-on experience managing KOL/KOC relationships and influencer campaigns.
• Strong verbal and written communication, negotiation and presentation skills.
• Well-organised, proactive and able to manage multiple campaigns, creators and deadlines.
• Strong project coordination and problem-solving skills.
• Excellent interpersonal and relationship-building skills, with the ability to support and guide junior team members.