Campaign setup and configuration: Own end-to-end operational setup of B2C campaigns in Klook's internal tooling, covering promo code creation, discount rules, eligibility and stacking logic, budget caps, and start/end scheduling across web and app.
Pre-launch QA: Run structured QA on every campaign before go-live, including code redemption testing across user states and devices, landing page and banner checks, deep link validation, T&Cs accuracy, and pricing display. Maintain and improve the launch QA checklist.
Launch and in-flight management: Coordinate launch timings with regional and local stakeholders, monitor campaigns in-flight, and act fast on issues such as budget burn anomalies, code abuse, broken links, or mis-priced inventory, escalating with a clear read of impact.
...
Campaign setup and configuration: Own end-to-end operational setup of B2C campaigns in Klook's internal tooling, covering promo code creation, discount rules, eligibility and stacking logic, budget caps, and start/end scheduling across web and app.
Pre-launch QA: Run structured QA on every campaign before go-live, including code redemption testing across user states and devices, landing page and banner checks, deep link validation, T&Cs accuracy, and pricing display. Maintain and improve the launch QA checklist.
Launch and in-flight management: Coordinate launch timings with regional and local stakeholders, monitor campaigns in-flight, and act fast on issues such as budget burn anomalies, code abuse, broken links, or mis-priced inventory, escalating with a clear read of impact.
...