Develop and execute a comprehensive User-Generated Content (UGC) strategy to drive engagement, brand awareness, and conversions for our colored contact lens and invisible lens products.
Manage and grow our social media presence across relevant platforms, actively encouraging and curating user-generated content submissions.
Analyze the performance of UGC campaigns and social media initiatives, identifying trends, insights, and areas for optimization to improve ROI.
Foster and engage with our online community, responding to comments, messages, and user-generated content in a timely and brand-appropriate manner.
Implement content moderation policies to ensure all UGC aligns with brand guidelines and community standards, maintaining a positive and safe online environment.
Collaborate with the marketing and sales teams to integrate UGC into broader e-commerce marketing campaigns and product launches.
Identify and engage with potential brand advocates and influencers within our user base to amplify UGC efforts.
Create compelling content, including graphics and short videos, to support UGC campaigns and showcase user submissions.
Stay up-to-date with the latest trends in social media, UGC, and e-commerce marketing to continuously innovate our content strategy.
Monitor competitor UGC activities and identify best practices to inform our own strategy.

Communications Jobs in Cheras Kuala Lumpur - October 2026 - Urgent Hiring

UGC Content Specialist