The Master Playbook: Develop and maintain the brand’s visual guidelines, monthly social media calendar, and e-commerce campaigns (e.g., Mega Sales, Payday).
Performance Marketing: Set up, manage, and optimize paid ad campaigns across Meta (Facebook/IG), TikTok, and Shopee, tracking Return on Ad Spend (ROAS) to ensure profitability.
B2B & Retail Ammunition: Design Shelf-Ready Packaging (SRP) inserts, Point of Sale Materials (POSM), and package our e-commerce data into compelling pitch decks for international distributors and local retailers.
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Strategy Development: Design, plan, and manage holistic content marketing strategies, establishing content pillars that educate, entertain, and engage potential customers.
Trend Analysis & Research: Identify emerging consumer trends and pain points to craft high-conversion content.
Editorial Management: Develop and maintain a comprehensive editorial calendar to ensure consistent, high-quality output across all digital platforms.
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Assist in planning and creating content for digital platforms • Support content creation across:
Social Media (Instagram, TikTok, Facebook, LinkedIn, etc.), Website / Blog content, EDMs (Email marketing), Paid Ads content
Assist in basic content production: Shooting videos/photos using mobile devices or cameras, Editing videos and visuals using Canva, CapCut, or similar tools
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We are hiring on behalf of a fast-growing luxury bag reselling business that is ready to build and scale its online sales channels from the ground up.
This is a hands-on role for someone who is highly experienced in paid advertising, e-commerce sales, and digital growth. The business currently has strong offline and WhatsApp-based sales, but has not yet built its online sales presence. The successful candidate will be responsible for creating, launching, managing, and scaling the company’s online revenue channels across Shopify, eBay, TikTok, Instagram, Meta Ads, and Google Ads.
This is not a basic marketing assistant or admin role. We are looking for someone who knows how to execute from day one, especially in paid ads and online sales conversion. You will be expected to take ownership of the full online growth strategy and turn digital channels into real revenue.
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