Strategy Development: Oversee and implement full social media strategies aligned with marketing objectives and overall business goals.
Hands-on Content Creation & Editing: Actively participate in content creation, including video shooting, photography, and editing, to ensure that content is dynamic, engaging, and on-trend. Be ready to step in for content editing across platforms as needed, ensuring timely and high-quality output.
Content Coordination & Execution: Oversee content production across all platforms (Facebook, Instagram, TikTok, LinkedIn, YouTube), working closely with creative teams for visuals and content creators for platform-specific content.
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- Lead the creative development and execution of marketing, branding, and promotional materials for our FMCG food brands across both online and offline platforms.- Ensure all creative assets are aligned with brand guidelines, campaign objectives, and marketing strategies.- Design and develop a wide range of creative materials, including packaging, POSM, digital content, social media creatives, and event collaterals as required.- Perform thorough quality checks (self-QC) to ensure artwork accuracy and production readiness before final submission.- Stay updated on design trends, consumer insights, and industry best practices to bring fresh and innovative ideas to the creative team.- Support and mentor junior designers, fostering creative excellence and maintaining high-quality design standards.
GeneralPlan, establish, and manage digital engineering and IT projects and will serve as a liaison between the business and technical aspects of assigned projects.Track project performance periodically to ensure both short-term and long-term goals are met.Ensuring compliance with objectives, organizational policies, procedures, and standards.Lead product and services evaluation, contract negotiation and establishment.
Stakeholder managementLiaising with stakeholders such as project personnel, vendors, and end-users regarding project requirements.Team management.Create and maintain the stakeholder register.
Scope managementCreate and maintain the project management plan.Perform change management.
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- Lead the creative development and execution of marketing, branding, and promotional materials for our FMCG food brands across both online and offline platforms.- Ensure all creative assets are aligned with brand guidelines, campaign objectives, and marketing strategies.- Design and develop a wide range of creative materials, including packaging, POSM, digital content, social media creatives, and event collaterals as required.- Perform thorough quality checks (self-QC) to ensure artwork accuracy and production readiness before final submission.- Stay updated on design trends, consumer insights, and industry best practices to bring fresh and innovative ideas to the creative team.- Support and mentor junior designers, fostering creative excellence and maintaining high-quality design standards.
Accounting Operations: Handle accounts payable, accounts receivable, fixed assets, inventory and general ledger maintenance; ensure timely payments and accurate financial records.
Financial Management: Prepare and manage full sets of accounts, including periodic financial reports, budgeting and forecasting.
Taxation & Compliance: Maintain well-organised accounting records and filing systems for tax compliance and audits; reviewing and ensuring compliance with relevant accounting standards, statutes, and company policies.
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Lead and elevate the agency's creative vision, driving innovative, social-first ideas that are culturally relevant, platform-native, audience-centric and aligned with client objectives, brand guidelines and business outcomes.
Lead ideation and concept development for campaigns across social and content.
Establish best practices and creative frameworks that drive excellence across social, content, and digital marketing initiatives.
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