Omni-Commerce: Drive growth for Grab Dine Out, establishing it as the go-to platform for dining discovery, reservations, and deals in Singapore.
Food Authority: Build Grab's food discovery platform into one of Singapore's trusted guides for deciding what to eat and where to eat—helping consumers discover with confidence and merchants earn visibility and credibility.
Deliveries Joint Business Partnerships (JBPs): Drive delivery demand through co-marketing partnerships with leading merchant brands, leveraging Grab Marketing Services to create growth opportunities for both Grab and our partners.
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You will own the end-to-end execution of integrated marketing campaigns across OOH, social, digital, experiential and in-app channels. Working from a business objective and strategic brief, you'll bring campaigns to life through coordination and disciplined execution.
You will develop and execute marketing programmes that build long-term customer habits, alongside tactical campaigns that respond to seasonal opportunities, merchant initiatives and business priorities. You'll drive growth in Monthly Transacting Users (MTUs), order frequency and platform engagement.
You will support the growth of Grab's subscription programme by developing and executing campaigns that drive acquisition, engagement and retention. You'll work across brand, CRM and in-app channels to strengthen the subscription proposition and unlock growth among high-potential customer segments.
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