Own the full lifecycle management of multi-channel retention campaigns (Email, SMS, Push, In-App), ensuring the right message hits the right customer at critical moments, especially pre-renewal.
Design and implement automated customer journeys for core segments, including "Quote Not Bought," "Pre-renewal," "Cross-sell," and "Win-back" programs, ensuring maximum efficiency and conversion.
Conduct rigorous experimentation across all campaign components (subject lines, creative, offer value, and timing) to continually maximize open rates, click-through rates, and policy renewal/conversion rates.
...
Execute BJAK’s social media and community strategy across key platforms, including Instagram, TikTok, YouTube, X (Twitter), LinkedIn, Facebook, and emerging channels.
Manage daily content publishing, scheduling, and optimization to ensure consistency and platform relevance.
Actively engage with audiences by responding to comments, messages, and community discussions in a timely and on-brand manner.
...
Execute BJAK’s social media and community strategy across key platforms, including Instagram, TikTok, YouTube, X (Twitter), LinkedIn, Facebook, and emerging channels.
Manage daily content publishing, scheduling, and optimization to ensure consistency and platform relevance.
Actively engage with audiences by responding to comments, messages, and community discussions in a timely and on-brand manner.
...
Own the full lifecycle management of multi-channel retention campaigns (Email, SMS, Push, In-App), ensuring the right message hits the right customer at critical moments, especially pre-renewal.
Design and implement automated customer journeys for core segments, including "Quote Not Bought," "Pre-renewal," "Cross-sell," and "Win-back" programs, ensuring maximum efficiency and conversion.
Conduct rigorous experimentation across all campaign components (subject lines, creative, offer value, and timing) to continually maximize open rates, click-through rates, and policy renewal/conversion rates.
...