Identify, approach and develop collaboration opportunities with lifestyle brands, cafés, retailers, communities, event organisers and other relevant partners.
Trade & Channel Programme Ownership: Plan, propose and execute trade and channel marketing program aligned to channel strategy, product priorities and partner needs.
Analyse sales performance by product category, market, channel and key account each month and quarter, tracking actuals against QxP forecast and AOP and identifying the volume, price and mix drivers behind any gaps.
Analyse sales performance by product category, market, channel and key account each month and quarter, tracking actuals against QxP forecast and AOP and identifying the volume, price and mix drivers behind any gaps.
You are required to support the improvement of the marketing team’s operational efficiency and focus on execution tactics with brand manager that focus on strategic planning and brand management focus.
Lead and manage trade marketing plans and initiatives across Sunway Multicare Pharmacy to drive store traffic, sales, basket size and shopper engagement.
Validate data integrity and completeness of SKU setup prior to activation submission and maintain accurate product master data in SAP across all trade channels and markets.
Maintain and update landing pages to support ongoing campaigns and conversion journeys.2. Collaborate with Creative, Content, and Commercial teams to ensure assets and deliverables align with campaign briefs andtimelines.3. Flag optimization opportunities and emerging trends across platforms to support continuous improvement.4. Stay updated on new tools, platforms, and campaign approaches relevant to growth marketing.5. Contribute to the development of playbooks and best practices to improve marketing execution across the team.