Fully own end-to-end marketing initiatives and lead cross-functional collaboration to deliver success for accountable markets including East Malaysia and any initiatives within Central region.
Strategize, develop, plan, and lead integrated marketing communication initiatives aligned to business objectives, both financially and non-financially, given clear targets and KPIs.
Develop and execute annual marketing plan, go-to-market plan, and strategy in collaboration with o r teams, both external and internal teams.
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