Strategy Development: Develop and implement a comprehensive affiliate and influencer marketing strategy to achieve sales and brand KPIs.
Affiliate & Influencer Partnerships: Identify, recruit, onboard and manage relationships with high-performing affiliate/creator accounts and partnerships on social media channels.
Brand Partnerships: Identify and cultivate partnerships and collaborations with relevant brands, sponsors to increase brand awareness
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Create, optimise, and maintain product listings (titles, descriptions, attributes, and backend metadata) across Shopee, Lazada, TikTok Shop, Shopify, and any new channels — across 10,000+ SKUs
Schedule and publish content across all social accounts in line with each platform's posting strategy
Set up sales and social accounts for new brands as they launch
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Jawatan ini bertanggungjawab Bertanggungjawab merancang, mengurus dan memantau aktiviti pemasaran digital syarikat bagi meningkatkan brand awareness, mendapatkan leads yang berkualiti, menyokong jualan pakej katering, restoran, hall/event serta memastikan strategi pemasaran memberi impak kepada booking dan jualan syarikat.
Lead creative direction for content and ads, owning headlines, scripts, and messaging across Instagram, TikTok, emails, and other digital/ATL platforms.
Develop high-impact content across the funnel, from brand awareness and product education to conversion and sales, always linking creative with performance goals.
Create and appear in short-form video content (e.g. Reels, TikTok, product explainers, street interviews, behind-the-scenes).
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Lead creative direction for content and ads, owning headlines, scripts, and messaging across Instagram, TikTok, emails, and other digital/ATL platforms.
Develop high-impact content across the funnel, from brand awareness and product education to conversion and sales, always linking creative with performance goals.
Create and appear in short-form video content (e.g. Reels, TikTok, product explainers, street interviews, behind-the-scenes).
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Provide overall ownership and governance of Tractors Malaysia’s digital platforms, including corporate website, social media channels, WABA, EDM, and analytics tools.
Define digital standards, workflows, timelines, and quality benchmarks across platforms.
Ensure consistency in digital execution, messaging, and branding across all channels.
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Lead creative direction for content and ads, owning headlines, scripts, and messaging across Instagram, TikTok, emails, and other digital/ATL platforms.
Develop high-impact content across the funnel, from brand awareness and product education to conversion and sales, always linking creative with performance goals.
Create and appear in short-form video content (e.g. Reels, TikTok, product explainers, street interviews, behind-the-scenes).
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