Lead the store goods flow team and work with the Country Fulfilment Operations Manager and store commercial team to secure the highest goods availability at all time and at the lowest possible total cost.
Secure an effective, qualitative, and efficient operation within the store's goods flow processes in order to guarantee a great customer shopping experience through commercial looking sales locations, product quality, stock accuracy, efficient picking and on-time handover to transport service provider.
Identify, recruit, retain and develop the many talents in the goods flow team to secure a diverse, competent team that can execute its assigned responsibilities with confidence and secure succession for the future.
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Develop and maintain a deep understanding of the Primary Market Area (PMA), including customer profiles, income segments, demographic composition, and behavioural patterns. Serve as the go-to market intelligence owner for the assigned area — translating who the customer is, what they earn, and how they live into actionable insights that ground brand positioning, campaign planning, and local marketing decisions in real market realities.
Identify new business opportunities, growth pockets, and underserved market segments within the dedicated region and surrounding areas, translating findings into actionable expansion priorities.
Conduct ongoing market observation and monitor competitor activity, shifts in consumer behaviour, media consumption patterns, cultural nuances, and emerging macro trends that signal new opportunities.
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