Create or assist in creating various forms of content—text captions, videos, and images—suitable for social media platforms (Facebook, Instagram, LinkedIn) and in line with corporate branding.
Publish posts according to the established social media content calendar and assist in managing real-time engagement with the community on social media and other enquiry channels.
Analyse sentiments and impact in social media and traditional media through set metrics and regular reporting....
Omnichannel Support: Manage outbound customer interactions via voice calls, emails, chat system
System Proficiency: Accurately record customer data and interaction logs using various CRM tools
Performance Excellence: Consistently meet or exceed campaign-specific Key Performance Indicators (KPIs), including Average Handling Time (AHT), Answer Rate, and Quality Assurance (QA) scores....
Strategy Development: Oversee and implement full social media strategies aligned with marketing objectives and overall business goals.
Hands-on Content Creation & Editing: Actively participate in content creation, including video shooting, photography, and editing, to ensure that content is dynamic, engaging, and on-trend. Be ready to step in for content editing across platforms as needed, ensuring timely and high-quality output.
Content Coordination & Execution: Oversee content production across all platforms (Facebook, Instagram, TikTok, LinkedIn, YouTube), working closely with creative teams for visuals and content creators for platform-specific content....