Develop and manage the annual retail trade calendar
Plan, strategize, and evaluate retail marketing activations, identifying opportunities for improvement
Lead the Retail Marketing team in executing strategic retail promotions, campaigns, events, and advertising initiatives with precision and efficiency
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Manage seasonal launches, new product introductions, and IP-based campaigns from pre-launch to end-of-life.
Align with Group Strategy, Purchasing, Marketing, VM, Operations, and Warehouse to ensure launch readiness with clear direction in meeting launch deadlines and targets.
Maintain centralized GTM trackers to monitor progress and ensure governance across functions.
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Strategic GTM Ownership: Design and execute the Go-To-Market (GTM) strategy for AI and digital solutions including client such as Central Government, Local Authorities, and Public Enterprises.
Pipeline Excellence: Build and maintain a robust multi-million pipeline. You will lead the full sales lifecycle, from initial "art of the possible" workshops to final contract signature.
Executive Advocacy: Act as a trusted advisor to C-suite and Ministerial-level stakeholders, educating them on the transition from traditional automation to AI-driven orchestration and Digital Twin environments.
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