Create or assist in creating various forms of content—text captions, videos, and images—suitable for social media platforms (Facebook, Instagram, LinkedIn) and in line with corporate branding.
Publish posts according to the established social media content calendar and assist in managing real-time engagement with the community on social media and other enquiry channels.
Analyse sentiments and impact in social media and traditional media through set metrics and regular reporting....
Propose and plan monthly social media content calendars across Car Insurance, Hire Purchase Loan and Dealer Financing — covering content themes, posting schedule and key messages per product
Review and provide recommendations on Carsome Capital's current social media presence — identifying gaps, opportunities and improvements to better reflect the Carsome Capital’s brand
Work closely with the Group Marketing team to brief, coordinate and follow up on content production and campaign deliverables....