Candidates should possess strong skills in digital advertising campaign setup, optimization, and analysis across key platforms (e.g., Meta, Instagram, TikTok).
Candidates should possess skills in performance analytics, including interpreting data, tracking KPIs, and using tools such as Ads Manager, Google Analytics, or similar platforms.
Candidates should possess skills in audience research, segmentation, and targeting, with the ability to translate insights into effective media strategies for Malaysia and Singapore.
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