Content Creation & Management:
Develop, write, and edit compelling social media copy and content (text, image, video ideas) tailored for various platforms (e.g., Facebook, Instagram, TikTok, X, YouTube, LinkedIn).
Plan and execute social media content calendars, ensuring consistent posting schedules and alignment with marketing objectives.
Monitor social media trends, tools, and applications, and actively integrate relevant trends into our content strategy.
Engage with our online community by responding to comments, messages, and fostering meaningful interactions.
KOL (Key Opinion Leader) / Influencer Marketing:
Identify, vet, and establish relationships with relevant KOLs and influencers across various niches in SEA.
Develop and negotiate collaboration proposals, ensuring alignment with brand guidelines and campaign goals.
Manage end-to-end KOL campaigns, from briefing to content review, tracking performance, and reporting.
Cultivate long-term relationships with key influencers to build a strong network of brand advocates.
Strategy & Analytics:
Assist in developing comprehensive social media and KOL marketing strategies that align with overall business objectives.
Monitor, analyse, and report on social media performance using relevant analytics tools.
Track KOL campaign effectiveness, providing insights and recommendations for optimisation.
Stay updated on social media best practices, industry trends, and competitor activities in the Malaysian digital landscape.
Cross-Functional Collaboration:
Work closely with the marketing, design, and product teams to ensure cohesive brand messaging and campaign integration.

Aurora Softcode Sdn. Bhd.