Own the Portfolio P&L: You are responsible for the financial health of your client base. Your primary KPI is achieving 100%+ Net Revenue Retention (NRR) by balancing retention (Gross Revenue Retention) with aggressive expansion revenue.
Proactive Expansion: Systematically identify upsell and cross-sell opportunities. You will use data signals (e.g., high traffic/low conversion, strong SEO rankings but low AI-answer visibility) to pitch solutions like AEO/GEO or unexpected growth in one channel to diversify into others (e.g., SEO to Paid Social, or SEO to GEO).
Productised Selling: Leverage our service tiers and add-on modules, including our AEO and GEO packages, to reduce sales friction and constantly upgrade client engagements....
Researching and recommending effective SEO keywords for the improvement of organic traffic and search ranking and the maximization of ROI for clients
Using a variety of tools for competitive research and other methods to discover optimal keyword targets appropriate to the business needs of the client.
Understand keyword metrics and KPIs and continually suggest optimizations to improve performance...