Company Overview
Coway, founded in 1989 in South Korea, leads in water and air purification products. In Singapore, Coway provides innovative water purifiers, air purifiers, and bidet seats, focusing on health and wellness with advanced filtration and strong customer service.
Job Summary
This critical manager role leads the building of Coway Singapore’s Direct Sales organization, driving market expansion through end-to-end sales operations, including recruiting, training, and managing freelance sales agents and sales channels.
Responsibilities
Recruit freelance sales agents by identifying and targeting effective recruitment channels to expand Coway’s sales network
Develop and implement structured training and onboarding programs to equip sales agents with skills and knowledge for effective selling
Manage and scale customer and partner referral programs to increase sales opportunities and market reach
Oversee sales operations across online and offline channels, including roadshows and store sales, ensuring alignment with business goals
Coach and support sales agents to improve performance and achieve sales targets
Ensure compliance with local regulations related to sales activities and offline roadshow environments in Singapore
Preferred competencies and qualifications
Proven experience managing sales networks or agent organizations in Singapore within Direct Sales, Home Appliances, Rental Services, Insurance, or Network Marketing
Hands-on experience recruiting, structuring, and managing commission-based freelance sales forces
Experience designing sales training curricula and coaching sales teams
Business-level proficiency in English to communicate effectively with diverse stakeholders
Coway, founded in 1989 in South Korea, is a leading provider of water and air purification products.
In Singapore, Coway offers a range of innovative solutions, including water purifiers, air purifiers, and bidet seats, focusing on enhancing health and wellness. The brand is recognized for its advanced filtration technology and strong customer service, aiming to improve the quality of life for urban residents by providing clean drinking water and better indoor air quality.