- Lebuh Puteri Puchong Selangor Malaysia 47100

Lokasi Kerja
Penerangan Kerja
Kelayakan
Diploma or Degree in Marketing, Mass Communication, Multimedia, or related field
Minimum 1–2 years of experience in marketing, social media management, or content creation.
Familiar with Instagram, TikTok, CapCut, Canva, and content creation tools
Passionate about F&B, lifestyle, and youth culture
Creative, proactive, and able to work in a fast-paced environment
Photography and video editing skills are an advantage
Able to work occasionally on weekends during events or campaign activations
Experience working with F&B or lifestyle brands will be an added advantage
Familiarity with Singapore’s social media trends, creator ecosystem, and digital culture is preferred
Basic skills in design, video editing, or motion graphics are a plus
The ability to communicate in Mandarin is an added advantage for liaising with creators, influencers, and partners
Tanggungjawab
1. Marketing Strategy & Campaigns
Plan and execute marketing campaigns for the BEUTEA Singapore market.
Develop monthly marketing calendars aligned with product launches, seasonal campaigns, and brand objectives
Work closely with the HQ marketing team to localize campaigns and adapt content for the Singapore audience.
Monitor campaign performance, sales trends, and customer engagement to improve marketing effectiveness
Assist in planning outlet activations, roadshows, collaborations, and new store launches
2. Social Media & Content Creation
Manage BEUTEA Singapore social media platforms including Instagram, TikTok, Facebook, and XiaoHongShu
Plan, shoot, edit, and publish engaging social media content, including reels, trending videos, product photography, and lifestyle content.
Write creative captions and coordinate posting schedules
Stay updated with social media trends, viral content, and Gen Z marketing strategies
Coordinate with designers, photographers, influencers, and content creators for campaign execution
3. KOL / Influencer Marketing
Source and liaise with KOLs, KOCs, media platforms, and content creators in Singapore
Coordinate product seeding, collaboration campaigns, and influencer events
Track campaign deliverables and performance reports
4. App & Digital Marketing
Support BEUTEA app campaigns, push notifications, voucher campaigns, and membership promotions
Coordinate digital advertisements, app-exclusive promotions, and customer engagement activities
Monitor customer feedback and online community interactions
5. Brand & Operations Coordination
Ensure brand consistency across all marketing materials and outlet visuals
Coordinate with outlet teams for POSM setup, campaign launches, and promotional materials
Support cross-country communication between the Singapore and Malaysia HQ teams
Manfaat
Kemahiran
TAMAN PERINDUSTRIAN PUCHONG
1.2 km
BANDAR PUTERI
1.3 km
PUSAT BANDAR PUCHONG
1.7 km
Peringatan Penting
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