Team Leadership & Sales Management
-
Lead, supervise, and coach the sales team to achieve individual and team sales targets.
-
Provide training on product knowledge, sales techniques, customer engagement, and after-sales service standards.
-
Monitor team performance, provide constructive feedback, and assist in closing complex sales deals.
-
Promote a customer-centric approach to build long-term relationships and brand loyalty.
Sales Planning & Execution
-
Develop monthly sales plans with clear objectives, target customers, timelines, and sales strategies.
-
Execute sales strategies to achieve machine sales targets and expand market presence.
-
Support the sales team in securing machine orders, particularly in target markets.
-
Manage key accounts and partner relationships to drive repeat business and referrals.
Marketing Collaboration & Brand Development
-
Work closely with the Marketing team to develop and refine marketing strategies that generate leads and build brand awareness.
-
Propose and support digital marketing campaigns, product promotions, and events to generate customer interest.
-
Create customer education materials such as brochures, videos, and FAQs to support the sales process.
-
Provide market feedback to improve marketing content and product positioning, especially for overseas markets.
-
Contribute ideas for market outreach by identifying potential markets, customer segments, and sales channels.
-
Promote after-sales services, including maintenance packages, chemical supplies, and spare parts, as value-added selling points.
Customer Data & CRM
-
Implement an interim customer tracking system, such as spreadsheets or shared databases, to monitor sales leads, follow-up status, customer interactions, feedback, communication records, team activities, and sales pipelines.
-
Coordinate with management to evaluate future CRM system options and prepare for CRM integration.
-
Provide regular customer engagement and sales reports, highlighting key leads, conversion progress, and challenges.
Licensee Engagement & Support
-
Build and maintain strong relationships with licensees, ensuring they understand and comply with licensing terms and brand standards.
-
Support licensees by providing sales and marketing guidance.
-
Collaborate with the Customer Service Manager and Admin Team on licensing fee collection, with the collection process handled by the relevant team.
-
Address feedback and operational issues raised by licensees and escalate major concerns to management.
-
Maintain accurate and confidential records of disciplinary actions, investigations, and outcomes.
Partnerships with Companies & Factories
-
Develop and maintain partnerships with companies and factories by offering staff discounts to drive car wash volume at outlets.
-
Monitor the impact of these partnerships on customer volume and outlet performance.
-
Ensure partner companies achieve agreed car wash volume targets.
Overseas Sales Expansion
-
Research and identify potential international markets and partners for machine sales.
-
Develop basic market entry plans covering target countries, customer profiles, and pricing strategies.
-
Build and maintain a strong pipeline of overseas leads and conduct regular follow-ups.
-
Collaborate with the Marketing team to tailor sales materials and campaigns for overseas audiences.
-
Support the sales team in closing international sales opportunities.
After-Sales Service Promotion
-
Work closely with the Field Service & Project Manager and Customer Service teams to promote after-sales services, including machine maintenance, chemicals, and spare parts.
-
Ensure customers understand the long-term value of partnering with the company for their car wash needs.
-
Position the company as a comprehensive car wash solutions provider rather than solely a machine supplier.