About the Role
BigTapp Analytics is looking for a commercially driven
Business Development & Alliances professional
to drive direct enterprise sales and expand our business across ASEAN.
This is first and foremost a
hands-on sales role
. The primary responsibility is to identify, develop and close new business opportunities for BigTapp’s Data, Analytics and AI services.
In addition to direct sales, the role will work closely with one or two strategic alliance partners to generate and convert sell-through opportunities. Alliances are an important route-to-market for BigTapp, but this is not a traditional alliance-management role. The expectation is to use selected partners to create pipeline, jointly pursue opportunities and close services revenue.
The role is suited to someone who has operated in a focused ASEAN sales environment, is comfortable personally carrying a revenue target, and enjoys building business without relying on a large sales organisation or established market presence.
Key Responsibilities
Direct Sales – Primary Responsibility
Own and drive new business development for BigTapp’s services across ASEAN, with particular focus on Singapore and selected Southeast Asian markets.
Identify, prospect and develop new enterprise opportunities across target industries.
Build and maintain a qualified sales pipeline aligned to agreed revenue targets.
Personally manage the complete sales lifecycle from prospecting and qualification through solution positioning, proposal development, commercial negotiation and closure.
Develop relationships with CIOs, CTOs, Chief Data Officers, Chief Digital Officers, business leaders, procurement teams and other key decision-makers.
Position BigTapp’s services across:
Data & Analytics
Artificial Intelligence and Generative AI
Data Engineering
Data Modernisation
Cloud-related transformation services
Digital and technology transformation services
Work closely with solution, delivery and technical teams to develop commercially viable client propositions.
Drive new-logo acquisition while identifying opportunities to expand within existing accounts.
Maintain accurate pipeline, forecast and opportunity updates.
Take personal ownership for deal progression and closure.
Alliance-Led Sales
Manage sales engagement with
one or two selected alliance partners
as part of BigTapp’s route-to-market strategy.
Build working relationships with the relevant sales, account and solution teams within partner organisations.
Identify opportunities where BigTapp’s services can complement the partner’s technology, platform or market presence.
Develop joint account plans and identify target customers where both organisations can collaborate.
Generate qualified opportunities through partner relationships and convert those opportunities into BigTapp services revenue.
Participate in joint customer discussions, workshops, solutioning sessions and sales pursuits.
Work with partners to position BigTapp as a preferred services or implementation partner.
Develop sell-through opportunities rather than focusing primarily on partner administration, certifications or alliance governance.
Track alliance-generated pipeline, opportunities and revenue contribution.
Market Development
Develop a strong understanding of customer demand across the ASEAN market.
Identify emerging opportunities within Data, Analytics, AI and related services.
Provide market intelligence on customers, competitors, pricing, technology trends and client requirements.
Identify priority industries and target accounts where BigTapp has the strongest opportunity to win.
Represent BigTapp at relevant client, partner and industry engagements.
Commercial Responsibilities
Own an individual revenue target and associated sales pipeline.
Ensure appropriate commercial discipline across pricing, margins, proposals and negotiations.
Evaluate opportunities based on revenue potential, profitability and delivery feasibility.
Work closely with Delivery and Leadership to ensure proposed solutions can be successfully executed.
Support contract negotiations and commercial closure.
Maintain disciplined forecasting and sales reporting.
Candidate Profile
at least 8 years of relevant enterprise technology services sales experience
Strong experience selling directly to enterprise customers across
ASEAN
, rather than primarily managing a broader APJ or global region.
Proven experience working within or selling businesses with annual revenues typically
below US$10 million, or in similarly entrepreneurial and hands-on environments
.
Demonstrated track record of personally carrying and achieving sales targets.
Strong experience in
new-logo acquisition and direct enterprise sales
.
Proven experience selling
technology services
, particularly in one or more of the following:
Data & Analytics Services
Artificial Intelligence / Machine Learning Services
Data Engineering
Data Modernisation
Cloud Transformation Services
Good understanding of how consulting, implementation, engineering and transformation services are positioned and commercially structured.
Experience developing opportunities through technology or ecosystem partners would be advantageous.
Ability to work with one or two alliance partners to create and close sell-through opportunities.
Existing enterprise relationships within Singapore and ASEAN would be highly valuable.
Strong C-suite and senior stakeholder engagement skills.
Excellent communication, presentation, negotiation and commercial skills.
Comfortable operating as an
individual contributor without direct reports
.
Entrepreneurial, self-driven and comfortable working in a smaller, fast-growing organisation.
What We Are Looking For
The ideal candidate will be someone who:
Is a salesperson first and an alliance professional second.
Has personally built pipeline and closed services deals.
Understands the ASEAN market at a practical, account level.
Has worked in an environment where individual contribution and personal ownership matter.
Is comfortable hunting for new business rather than primarily managing existing accounts.
Can use strategic partners as a channel to create sales opportunities.
Understands that alliance success is ultimately measured through
pipeline and revenue
, not simply partner relationships.
Wants to remain hands-on and directly involved in selling.
We are a leadning provider of Data Analytics and Big Data Engineering Solutions head quartered in Singapore. We provide highly scalable Big Data Analytics and Data Science Solutions to large corporates in ASEAN. Our services are complemented by our own Intellectual Property (IP), which is an AI based Text Analytics Engine that handles NLP based inisghts derivation from textual data.
We have created an Artificial Intelligence (AI) platform to identify customer intent (e.g. intent to buy a car) by processing transactions & interactions. We enumerate customer profiles by determining personal attributes, relationships, life events, sentiments and buzz. This helps digital enterprises in sending effective marketing messages at scale and customise customer experience.
Some of our other IP (based on NLP) include resume scoring and matching for finding the optimal candidate for a job description.