The candidate is expected to lead the overall brand, digital, and patient-engagement strategies to drive commercial growth and build trust. In doing so, the candidate act as the strategic link between medical expertise and commercial success by aligning marketing campaigns with the group's business goals.
Key Responsibilities
- Strategy & Brand Management: Develop and execute comprehensive marketing strategies across digital, offline, B2B, and retail channels to strengthen market presence.
- Market & Patient Insights: Analyze healthcare market trends, patient behavior, and competitor activities using data-driven insights to identify growth opportunities.
- Cross-Functional Collaboration: Partner with medical consultants, clinical teams, sales, and regulatory departments to ensure scientific integrity and compliance with healthcare standards.
- Team Leadership: Mentor, manage, and inspire high-performing marketing and communications teams while tracking key performance indicators
- Campaign & Budget Oversight: Oversee product launches, community outreach programs, public relations, and budget allocation to maximize return on investment (ROI).
Requirements & Qualifications
- Experience: 8 to 10+ years of progressive marketing experience, with a significant portion in a leadership role within the healthcare, pharmaceutical, or medical services sector.
- Education: Bachelor’s or Master’s degree in Marketing, Communications, Business Administration, or a related field.
- Skills: Strong expertise in multi-brand management, digital health trends, data analytics, and stakeholder relationship management.
Pay: RM10,000.00 - RM14,000.00 per month
Benefits:
- Cell phone reimbursement
- Free parking
- Health insurance
- Maternity leave
- Opportunities for promotion
- Parental leave
- Professional development
Work Location: In person