Full Time Marketing Automation Specialist - Marketing Automation Manager - Marketing Technology Director Jobs, in Core Physiotherapy & Slimming Center - Maukerja

Role Description The Marketing Automation Specialist / Marketing Automation Manager / Marketing Technology Director is responsible for planning, implementing, and optimizing automated marketing campaigns to grow patient engagement and clinic visibility. This full-time remote role includes configuring and managing marketing automation platforms, designing email workflows, and maintaining contact lists and segmentation strategies. The role involves collaborating with clinical and administrative teams to translate service offerings into targeted campaigns, tracking performance metrics, and adjusting strategies based on data insights. The specialist or manager also coordinates integrations between marketing tools and CRM or patient management systems, ensuring consistent messaging across digital channels and supporting ongoing lead nurturing and retention initiatives.

Qualifications

• Experience with marketing automation platforms and CRM systems, including workflow design, segmentation, and campaign management.
• Skills in digital marketing and email marketing, with the ability to plan and execute multi-channel campaigns aligned to business goals.
• Strong data analysis and reporting abilities to measure campaign performance, optimize conversion funnels, and present actionable insights.
• Proficiency in marketing technology integrations, basic HTML or template editing, and troubleshooting technical issues in marketing tools.
• Excellent written and verbal communication skills, with attention to detail and the ability to adapt messaging for different audiences.
• Ability to work independently in a remote environment, manage multiple projects, and collaborate effectively with clinical and operations teams.
• Previous experience in healthcare, wellness, or service-based businesses is an advantage, especially in patient or client acquisition campaigns.
• Bachelor’s degree in Marketing, Business, Communications, Information Technology, or a related field, or equivalent practical experience.