Full Time Brand Executive Jobs, in Ouji Federal Territory - Maukerja

About the Role

We are looking for a passionate and driven Brand Executive to support the planning and execution of brand strategies, marketing campaigns, and product initiatives that enhance brand awareness, consumer engagement, and business growth. The ideal candidate will work closely with cross-functional teams to ensure consistent brand messaging, monitor market trends, analyze consumer insights, and support the successful execution of marketing activities. This role is ideal for someone who is creative, analytical, and eager to build strong brands in a fast-paced environment.

Job Description

Brand Management & Strategy

• Support the growth of the brand portfolio through the execution of brand and marketing initiatives aligned with overall business objectives.
• Assist in developing brand positioning, communication strategies, and marketing plans based on consumer insights and market trends.
• Monitor brand performance, sales performance, campaign progress, market share, and category developments, providing regular analysis and recommendations.
• Conduct competitor analysis and identify opportunities for brand growth, innovation, and risk mitigation.
• Ensure brand consistency across all communication materials, campaigns, activations, and consumer touchpoints.
• Conduct market research and analyse consumer behaviour to support brand strategy, product development, and decision-making.

Marketing Campaigns & Activation

• Support the end-to-end planning and execution of marketing campaigns, promotional activities, and consumer engagement initiatives.
• Coordinate and execute new product launches, including launch plans, communication materials, sampling activities, and promotional support.
• Monitor campaign performance and prepare post-campaign evaluation reports, highlighting key learnings and recommendations.
• Coordinate marketing assets including POSM, product samples, campaign materials, and promotional tools to ensure timely deployment.
• Work closely with external agencies, vendors, influencers, and partners to ensure effective campaign execution and delivery.

Commercial & Trade Collaboration

• Collaborate closely with Sales and Trade Marketing teams to translate brand strategies into effective retail and channel execution plans.
• Support the development of promotions, POSM, displays, sampling programs, roadshows, retail activations, and in-store visibility initiatives.
• Monitor channel performance and gather market feedback from customers, distributors, retailers, and consumers to support business decisions.

Stakeholder Management

• Partner with cross-functional teams including Sales, Trade Marketing, Digital, social media, Creative, Supply Chain, and Operations to ensure seamless execution of marketing initiatives.
• Build effective working relationships with internal and external stakeholders to support business objectives and project delivery.
• Support key marketing projects and perform other duties assigned by the Brand Manager.

Requirements

• Bachelor's degree in Marketing, Business Administration, Communications, or related discipline.
• 1 to 3 years of experience in Brand Marketing, FMCG Marketing, Product Marketing, Marketing Communications, or related fields.
• Strong project management and stakeholder management skills.
• Good analytical skills with the ability to interpret market and sales data.
• Strong communication and presentation skills.
• Proficient in Microsoft Office applications, particularly Excel and PowerPoint.
• Experience in FMCG, Consumer Goods, Retail, or Personal Care industry is preferred.

Preferred Competencies

• Brand Management
• Marketing Strategy
• Consumer Insights
• Campaign Management
• Product Launch Management
• Market Research & Analysis
• Digital Marketing
• Trade Marketing Collaboration
• Stakeholder Management
• Project Management