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Full Time Internship, Marketing (KOL Coordination) Jobs, in Ariani Federal Territory - Maukerja

Internship, Marketing (KOL Coordination)

Ariani

KL City, Federal Territory

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Working Location

  • Kuala Lumpur Federal Territory Malaysia

Job Description

Responsibilities

WE’RE HIRING: MARKETING INTERN (KOL COORDINATION)


Location: House of Ariani, Kuala Lumpur

Department: Marketing

Company: Ariani


We are looking for a Marketing Intern – KOL Coordination to support our Marketing team in managing influencer, KOL and talent-related activities.


This role is suitable for someone who enjoys social media, follows current trends and creators, communicates well, and is highly organised when it comes to coordination and follow-ups.


You will get hands-on exposure to real marketing campaigns, influencer management, product seeding, campaign shoots, events and brand activations.


WHAT YOU'LL BE DOING


KOL & Influencer Coordination

  • Assist in identifying suitable KOLs, influencers, content creators and talents based on campaign objectives, target audience and brand direction.
  • Research and compile potential KOLs across platforms such as Instagram, TikTok and other relevant social platforms.
  • Assist with reaching out to KOLs, influencers or their management teams.
  • Coordinate campaign briefings, posting requirements, product selections, deadlines and deliverables.
  • Follow up closely with KOLs to ensure content is submitted and posted according to the agreed timeline.
  • Maintain good and professional communication with KOLs, talents, agencies and managers.
  • Keep track of KOL commitments, posting dates, content status and outstanding deliverables.


Product Seeding & Coordination

  • Assist with preparing products or gifting items for KOL seeding.
  • Coordinate product selections, sizes, colours and delivery details.
  • Prepare, pack and organise KOL parcels when required.
  • Track product deliveries and ensure items reach the correct recipients.
  • Coordinate with internal teams regarding product availability, samples and stock.


Campaign & Content Support

  • Support KOL-related activities for marketing campaigns, product launches, Raya campaigns, events and brand activations.
  • Assist in preparing campaign briefs, references and necessary information for creators.
  • Monitor KOL postings and ensure content follows the agreed campaign requirements.
  • Collect links, screenshots, engagement results and other campaign materials for reporting purposes.
  • Stay updated with trending creators, viral content, social media conversations and emerging platforms.
  • Suggest relevant KOLs, content creators or personalities that may be suitable for upcoming campaigns.


Administrative & Team Support

  • Maintain and update KOL databases, contact lists, campaign trackers and reporting documents.
  • Assist with quotations, invoices, agreements and other KOL-related documentation where required.
  • Help organise campaign files, deliverables and supporting documents.
  • Support the Marketing team during shoots, events, launches and other campaign activities when required.
  • Perform other marketing and coordination tasks as assigned by the team.


What We’re Looking For

  • Currently pursuing a Diploma or Degree in Marketing, Mass Communication, Advertising, Public Relations, Business, Media or a related field.
  • Strong interest in social media, influencers, fashion, lifestyle and digital marketing.
  • Familiar with Instagram, TikTok and current social media trends.
  • Good communication and interpersonal skills.
  • Comfortable communicating with KOLs, influencers, agencies and external parties.
  • Organised and able to manage multiple follow-ups, deadlines and deliverables at the same time.
  • Detail-oriented and responsible when handling campaign information.
  • Proactive and able to work independently with guidance.
  • Comfortable asking questions and following up when information is incomplete.
  • Able to work in a fast-paced environment.
  • Willing to assist with both coordination and hands-on tasks when required.
  • Comfortable working beyond normal hours or on weekends occasionally for shoots, events or campaign requirements.
  • Basic knowledge of Microsoft Excel / Google Sheets and PowerPoint / Google Slides is an advantage.


ADDED ADVANTAGE

You will have an added advantage if you:

  • Already follow and understand the Malaysian KOL/influencer landscape.
  • Regularly discover new TikTok or Instagram creators.
  • Understand basic influencer metrics such as engagement, views, reach and audience relevance.
  • Have experience communicating with influencers, managing events or assisting with social media campaigns.
  • Are interested in fashion, modest fashion, beauty or lifestyle content.


The Kind of Person Who Will Do Well Here

We are looking for someone who is alert, organised, resourceful and not afraid to follow up.

In KOL coordination, things move quickly. Posting dates can change, products may arrive late, creators may need clarification and campaigns may require multiple follow-ups.

You should be comfortable taking initiative, keeping track of details and making sure things get done; rather than waiting to be reminded.


Most importantly, you should be eager to learn, willing to communicate and genuinely interested in understanding how influencer marketing works behind the scenes.

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