Full Time Product Marketing - Application Engineer (Advanced Packaging) Jobs, in ASMPT SMT Solutions - Maukerja

Role:

We are seeking a highly motivated Product Marketing & Application Engineer to support our Advanced Packaging business. The successful candidate will combine technical expertise with customer-focused application support to drive business growth and strengthen our market position. This role works closely with Sales, Product Management, Service teams, customers, and business partners to deliver technical solutions, support customer evaluations, and develop compelling value propositions for the Advanced Packaging market.

Responsibilities:

• Provide technical and application support for Advanced Packaging processes, applications, and equipment.
• Translate product capabilities into customer value propositions and application solutions.
• Support regional sales teams through product training, sales enablement activities, application support, and value-selling strategies.
• Develop technical presentations, marketing materials, and customer-facing content for the Advanced Packaging market.
• Conduct market trend analysis, competitor benchmarking, and win/loss analysis to identify market opportunities and strengthen competitive positioning.
• Gather customer feedback and communicate product improvement opportunities to Product Management to support product development and innovation.
• Work with sales teams and customers to clarify technical requirements and ensure alignment between customer expectations and the company's product capabilities.
• Participate in customer meetings, project reviews, and continuous improvement initiatives to enhance customer satisfaction and application performance.
• Support onsite and remote product demonstrations, evaluations, and application-related activities.
• Prepare and present technical content at seminars, private shows, trade shows, and customer events.
• Perform other duties and responsibilities as assigned.

Requirements:

• Bachelor's Degree in Engineering, preferably in Electrical, Electronics, Mechanical, Mechatronics or related disciplines.
• Minimum 3 to 5 years of experience in semiconductor processes, applications, and equipment, preferably within the Advanced Packaging industry.
• Strong understanding of semiconductor Advanced Packaging processes, applications, and manufacturing technologies.
• Ability to understand customer requirements and translate technical capabilities into business value.
• Experience supporting customers, product demonstrations, technical presentations, or application engineering activities will be an advantage.
• Knowledge of market trends, competitor analysis, and semiconductor industry developments is desirable.
• Strong presentation, communication, interpersonal, and stakeholder management skills.
• Ability to collaborate effectively with regional sales teams, customers, Product Management, Service teams, and third-party partners.
• Self-motivated, analytical, and customer-oriented with strong problem-solving capabilities.
• Willingness to travel overseas as required to support customer and business activities.