Full Time Digital Marketing - Social Commerce Manager Jobs, Salary up to SGD 5,000 in HERBAL PHARM PTE. LTD. Central Region (Singapore) - Maukerja

Role and Responsibilities:
A. Social Media Strategy & Management

• Lead and manage Herbal Pharm's social media platforms, including TikTok, Instagram, Facebook and other relevant channels.
• Create engaging and commercially effective content to attract potential customers and generate sales.
• Identify emerging social media trends and implement suitable marketing opportunities.
• Monitor competitors and continuously improve our social media positioning.
• Maintain consistent brand messaging across all digital platforms.

B. TikTok & Social Commerce Development

• Take ownership of TikTok marketing and TikTok Shop sales performance.
• Develop and execute strategies to increase TikTok Shop revenue.
• Plan and coordinate TikTok LIVE selling sessions, including host selection, product presentation and promotional activities.
• Establish and manage TikTok affiliate programmes.
• Identify and collaborate with suitable influencers, KOLs and content creators.
• Develop product-specific campaigns to improve conversions and sales.
• Monitor TikTok Shop performance, customer acquisition and return on investment.
• Explore new opportunities to generate sustainable revenue through social commerce.

D. Content Creation & Influencer Marketing

• Develop creative concepts for short-form videos, product demonstrations and educational content.
• Work closely with the creative team to produce high-quality social media content.
• Possess hands-on skills in video creation, editing and content development.
• Manage influencer collaborations, including selection, negotiation, campaign execution and performance monitoring.
• Identify opportunities to generate user-generated content and customer testimonials.
• Ensure content is relevant, engaging and capable of driving purchasing decisions.
• Ensure product-related marketing claims comply with applicable Singapore advertising and health product regulations.

F. Performance Monitoring & Reporting

• Establish measurable KPIs for social media and digital marketing campaigns.
• Prepare weekly performance updates and monthly management reports.
• Monitor sales generated through TikTok, social media and digital advertising.
• Analyse marketing expenditure against actual revenue generated.
• Identify underperforming campaigns and recommend corrective actions.
• Present marketing strategies, results and improvement plans to management.

Herbal Pharm sells, distributes and supports a wide variety of top quality health supplements and beauty products at affordable prices.

Herbal Pharm stands behind every product we sell. We are dedicated to bringing the finest products to you. Our friendly and knowledgeable staff will gladly answer your questions before and after sales. We seek out proven products from all over the world.