Full Time Marketing Executive Jobs, Salary up to MYR 3,500 in Penerbitan Pelangi Sdn. Bhd. Selangor - Maukerja

Bachelor's degree in Marketing, Communications, Business Administration, or a related field.

1-2 years of proven experience in a marketing role, preferably within the publishing or education sector.

Demonstrated understanding of marketing strategy principles and their practical application.

Experience in developing and executing content marketing initiatives, including blog posts, articles, and website copy.

Proficiency in managing and growing social media presence across various platforms (e.g., Facebook, Instagram, LinkedIn).

Familiarity with event marketing, including planning, promotion, and execution of promotional activities.

Excellent written and verbal communication skills in English and Bahasa Malaysia.

Proficiency in Mandarin is a strong advantage for engaging with diverse customer segments.

Ability to analyze marketing data and generate reports to measure campaign effectiveness.

Strong organizational skills and attention to detail, with the ability to manage multiple projects simultaneously.

A proactive and results-oriented approach to marketing campaigns.

Willingness to learn and adapt to new marketing technologies and trends.

Assist in the development and execution of marketing campaigns across various channels, including digital, social media, and traditional media, to promote Pelangi's educational products.

Create engaging and relevant content for social media platforms, website, and other marketing materials, ensuring brand consistency and alignment with marketing strategies.

Support the planning and execution of marketing events, workshops, and exhibitions, coordinating logistics and promotional activities.

Conduct market research and competitor analysis to identify trends, opportunities, and potential threats, providing insights to inform marketing strategies.

Monitor and analyze the performance of marketing campaigns, track key metrics, and generate reports to evaluate effectiveness and identify areas for improvement.

Collaborate with internal teams, including sales, editorial, and design, to ensure seamless execution of marketing initiatives.

Manage and update the company's social media profiles, engaging with the audience and responding to inquiries in a timely and professional manner.

Assist in the preparation of marketing collateral, presentations, and promotional materials.

Contribute to the overall marketing strategy by providing creative ideas and suggestions for new campaigns and initiatives.

Maintain a database of marketing leads and customer information, ensuring data accuracy and confidentiality.