About the role
We are looking for a Graphic Designer Lead to drive creative excellence across our portfolio of FMCG and consumer brands. This role is responsible for transforming business and marketing briefs into compelling visual concepts, interpreting and safeguarding brand guidelines, and leading the execution of impactful creative assets across e-commerce, social media, retail, packaging, and marketing channels. The ideal candidate is a hands-on creative leader with strong design expertise, a deep understanding of both online and offline brand communications, and the ability to guide and inspire a design team to deliver high-quality, consumer-centric creative solutions.
Key responsibilities
Creative Leadership & Team Management
- Lead, mentor, and develop the design team to deliver high-quality creative work across all marketing channels.
- Translate marketing briefs into impactful creative concepts that support business and brand objectives.
- Provide creative direction, feedback, and final review of creative outputs to ensure consistency and quality standards.
- Manage project priorities, workload allocation, and timelines to ensure timely delivery.
- Drive continuous improvement in design quality, creative processes, and team capabilities.
Brand, Trade Marketing & Packaging Development (Primary Focus – 60%)
- Partner closely with Brand and Trade Marketing teams to develop creative solutions that support campaigns, retail activations, product launches, and shopper engagement.
- Develop key visuals, campaign assets, POSM, retail displays, event collaterals, merchandising materials, packaging artwork, and other brand assets.
- Support New Product Development (NPD) through packaging adaptation, artwork development, labelling, and marketing collateral.
- Collaborate with regional teams, including China HQ, on packaging updates, artwork adaptation, and design requirements as needed.
- Ensure all creative deliverables align with brand guidelines, market requirements, and business objectives
Digital & E-commerce Creative Direction
- Lead creative ideation and visual direction for digital, e-commerce, and social media campaigns.
- Develop creative concepts, templates, and visual guidelines to strengthen brand presence across digital platforms.
- Partner with the Digital Marketing team to establish a consistent brand look and feel across social channels.
- Provide creative direction and review digital assets, while the Digital Marketing team owns content strategy, messaging, copywriting, and publishing.
Brand Governance, Innovation & Cross-functional Collaboration
- Maintain and evolve brand guidelines, design systems, templates, and creative assets to ensure consistency across all consumer touchpoints.
- Work closely with Brand, Trade, Digital, Sales, Product Development, and other stakeholders to deliver integrated creative solutions.
- Champion new creative approaches, design trends, and AI tools to improve efficiency, creativity, and team capability
Offline & Trade Marketing Design
- Design POSM, brochures, catalogues, flyers, retail displays, and event collaterals.
- Work closely with vendors and printers to ensure quality production and execution.
- Support trade marketing and retail visibility programs.
About you
- Bachelor's Degree or Diploma in Graphic Design, Visual Communication, Multimedia Design, or related field.
- Minimum 5-7 years of graphic design experience, preferably within FMCG, consumer goods, retail, beauty, personal care, or e-commerce industries.
- Minimum 2-3 years of experience leading, mentoring, or supervising a design team.
- Strong portfolio showcasing e-commerce, digital marketing, social media, branding, packaging, and offline marketing materials.
- Advanced proficiency in Adobe Photoshop and Adobe Illustrator; experience with 3D design and visualization tools is an added advantage.
- Proven experience creating creative assets for marketplaces, e-commerce platforms, social media, retail, and promotional campaigns.
- Strong understanding of brand guidelines, visual storytelling, and concept development.
- Excellent project management skills with the ability to manage multiple projects and tight deadlines.
- Strong leadership, communication, stakeholder management, and team collaboration abilities.
- Creative, detail-oriented, proactive, and able to thrive in a fast-paced environment.
About us
- We're proud to be part of the Whealthfields Group, a global powerhouse with over 25 years of excellence in the household and personal care industry. Our footprint spans across Asia, the Middle East, and Europe, with a strong presence in countries like Japan, Korea, Malaysia, Singapore, Indonesia, Thailand, Vietnam, Hong Kong, Taiwan, Dubai, France, Germany, and Australia. At OUJI Seiyaku, we specialize in the manufacturing and trading of high-quality household cleaning and cosmetic products. With over 1,000 products across 12 categories, our portfolio includes trusted household names such as Dynamo, Fab, Walch, and arum, among others