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Full Time Senior Sales Executive - BD (Lifestyle - Home Living, Household Electronic Appliances - Stationery) Jobs, in AWS Europe - Maukerja

Senior Sales Executive - BD (Lifestyle - Home Living, Household Electronic Appliances - Stationery)

AWS Europe

Singapore

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Working Location

  • Singapore

Job Description

Responsibilities

About the Role

We are expanding our presence in Singapore and are looking for a highly driven, results-oriented sales professional to spearhead business development across multiple consumer product categories, including lifestyle and home living, travel gear and bags, household electronic appliances, and stationery.

This is an exciting opportunity for a commercially minded sales hunter who can build the market from the ground up, establish strategic retail and wholesale partnerships, secure corporate accounts, and drive sustainable revenue growth.


Key Responsibilities

  • Retail & Distribution Expansion: Identify, develop, and secure new partnerships with department stores, retail chains, hypermarkets, bookstores, electrical retailers, wholesalers, and other relevant distribution channels.
  • Business Development & Account Acquisition: Drive new business through cold calling, prospecting, client presentations, commercial negotiations, and end-to-end sales cycle management.
  • Corporate B2B Sales: Develop corporate accounts and secure bulk sales contracts, corporate gifting opportunities, employee welfare programmes, office supply agreements, and institutional procurement partnerships.
  • Retail Activation & Promotions: Plan and execute retail roadshows, atrium fairs, pop-up showcases, in-store promotions, seasonal campaigns, and product display initiatives to maximise sales and brand visibility.
  • Channel & Account Management: Build strong relationships with key accounts, buyers, distributors, and procurement decision-makers while identifying opportunities to expand existing business.
  • Commercial Negotiations: Negotiate pricing, margins, rebates, promotional terms, consignment arrangements, and other commercial agreements to achieve profitable growth.
  • Market Development: Identify new sales opportunities, monitor competitor activities, and develop strategies to increase market penetration across relevant product categories.
  • Sales Performance: Manage the sales pipeline, achieve revenue targets, track account performance, and provide regular business development updates.


Requirements

  • Diploma or Bachelor's Degree in Business Administration, Marketing, Retail Management, Commerce, or a related discipline.
  • 3–5 years of relevant sales or business development experience.
  • Proven experience in B2B/B2C sales, retail business development, account acquisition, or distribution channel management.
  • Industry experience in one or more of the following categories:
  • Lifestyle products, home living, fashion accessories, travel gear, and bags.
  • Household electronic appliances and consumer electronics.
  • Stationery, office supplies, educational products, or commercial supplies.
  • Demonstrated ability to acquire new customers, open retail accounts, negotiate commercial agreements, and close sales.
  • Strong understanding of retail distribution channels, trading terms, margin structures, promotional mechanics, and account management.
  • Excellent communication, presentation, negotiation, and relationship-building skills.
  • A proactive, target-driven mindset with the ability to work independently and build business in a developing market.


Added Advantage: Experience across multiple product categories, established relationships with Singapore retailers or distributors, and familiarity with corporate procurement and institutional sales channels.

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