Organizing, Preparing, and updating Marketing Campaigns including Webinars, Live-Sessions, HOTDs, Customer Events, Exhibitions and more as required & agreed with Sales Department.
Innovate and perform new lead generating activities to meet KPIs and Goals.
Perform calls and sending EDMs to leads/prospects/customers to qualify, invite, follow up on status and more.
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Lead Generation & Prospecting: Identify and target potential franchise partners, including interior design firms, contractors, and entrepreneurs, who align with the IPO brand vision.
Pitching & Presentation: Present the IPO franchise business model, highlighting the competitive advantages of our carpentry services and the operational efficiency of the Sunpina software.
Pipeline Management: Manage the full recruitment life cycle from initial contact and discovery calls to contract negotiation and final signing.
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Onboarding & Induction: Lead the end-to-end training program for all newly signed franchise partners, ensuring they understand the IPO brand standards and operational workflows.
Systems Training: Conduct in-depth, hands-on training sessions on the Sunpina software, ensuring partners are highly proficient in using it for their daily operations.
Sales & Product Training: Coach partners on proven sales strategies, objection handling, and closing techniques specifically tailored to selling premium carpentry and fit-out projects.
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Lead the strategy, planning, and execution of nationwide enterprise engagement initiatives including events, sponsorships, workshops, executive roundtables, partner collaborations, solution showcases, roadshows, and customer programs across SME, Public Sector, and Large Enterprise portfolios.
Develop integrated event and engagement strategies aligned with business priorities, sales objectives, and brand positioning.
Work closely with internal stakeholders including sales, product, partnerships, brand, communications, and leadership teams to deliver commercially impactful and strategically aligned engagement outcomes.
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Run regional campaigns: You will execute integrated demand generation campaigns across digital and offline channels — briefing creative, building assets, coordinating launch, and tracking delivery against targets.
Explore new growth routes: You will test new ways to reach business customers beyond our existing channels (e.g. co-marketing partnerships, platform and association tie-ups, referral and community plays) and make the case for the ones worth scaling.
Build the toolkits for use in-country: You will develop the campaign strategies, messaging frameworks, and modular assets to deploy across Singapore, Indonesia, Malaysia, the Philippines, Vietnam, and Thailand.
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Take strategic commercial ownership of major B2B enterprise accounts, partner with R&D and market research teams on cutting-edge private label innovations, and elevate your career within a prestigious global multinational.
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