Under the supervision of the commercial manager, to lead nationwide sales team members in selling a range of designated products to achieve sales targets (Malaysia Contact lens and Contact lens care)
Build the sales strategy and tactical plan to implement at pharmacy chain and optical channels. Allocate resource accordingly, ensure accurate forecasts and adapts plan when needed, meet/exceed monthly, quarterly and annual sales target.
Provide leadership through effective communication of vision. Manage, coach, develop sales team (consisted of 6 Independent optical reps and 3 key account reps) , and lead multifunctional teamwork between sales teams and other cross-functional team. Provide supervision through field visits, observations and measurement of results to include performance appraisals.
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Omnichannel strategy & customer journeys: Develop and execute integrated omnichannel strategies and customer journeys for priority Oncology & Specialty segments and accounts, connecting field, digital, remote and other approved channels to portfolio priorities and customer needs.
Customer, account & pathway insights: Use customer insights, CRM data, channel analytics, account dynamics and patient-pathway understanding to inform segmentation, identify engagement opportunities and tailor customer journeys.
Content & channel orchestration: Partner with Marketing, Medical and relevant functions to translate asset and launch priorities into fit-for-channel engagement and content plans appropriate to specialist customers and institutional stakeholders.
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Omnichannel strategy & customer journeys: Develop and execute integrated omnichannel strategies and customer journeys for priority Oncology & Specialty segments and accounts, connecting field, digital, remote and other approved channels to portfolio priorities and customer needs.
Customer, account & pathway insights: Use customer insights, CRM data, channel analytics, account dynamics and patient-pathway understanding to inform segmentation, identify engagement opportunities and tailor customer journeys.
Content & channel orchestration: Partner with Marketing, Medical and relevant functions to translate asset and launch priorities into fit-for-channel engagement and content plans appropriate to specialist customers and institutional stakeholders.
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Review and improvise Customer Service team processes and guidelines with other departments from time to time to achieve highest efficiency and effectiveness in accordance to the business requirement.
To ensure Customer Service team members understand and adhere standard operation procedures including Do's and Dont's.
Issuance of Show cause letter, counselling letter, verbal warning letter as and when required.
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Act as the primary Q&FS partner for assigned Global/Regional customer accounts. Manage their expectations, ensure alignment with BC’s quality, food safety, regulatory and operational policies.
Lead regular customer meetings on quality performance , reviewing performance metrics, trends, risks and opportunities, projects and collaboration .
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